HomeMy WebLinkAboutCAP062713Central Point
City Hall
541- 664 -3321
City Council
Mayor
Hank Williams
Ward I
Bruce Dingler
Ward 11
Kelly Geiger
Ward III
Ellie George
Ward IV
Allen Broderick
At Large
David Douglas
Rick Samuelson
Administration
Chris Clayton, City
Manager
Deanna Casey, City
Recorder
Community
Development
Tom Humphrey,
Director
Finance
Bev Adams Director
Human Resources
Barb Robson, Director
Parks and Public
Works
Matt Samitore,
Director
Jennifer Boardman,
Manager
Police
Kris Allison Chief
CITY OF CENTRAL POINT
City Council Meeting Agenda
June 27, 2013
Next Res.1368
Next Ord. No. 1973
I. REGULAR MEETING CALLED TO ORDER -7:00 P.M.
II�]174HYULIUYHLI�[.h
III. ROLL CALL
IV. PUBLIC APPEARANCES - This time is reserved for citizens to comment
on items that are not on the agenda.
V. SPECIAL PRESENTATION
Page 2 -9 A. Approval of June 13, 2013 Council Minutes
10 B. Cancellation of July 11, 2013 Council Meeting
11-14 C. Acceptance of the Annual Safety Committee Report
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VIII. PUBLIC HEARING, ORDINANCES, AND RESOLUTIONS
16 -68 A. Ordinance No. An Ordinance Updating and
Adopting the Central Point Comprehensive Plan
Economic Element (Humphrey)
70 -74 B. Resolution No. Adopting General Procedures
for Fiscal Year 2013 -2014 (Clayton)
76 -78 C. Resolution No. Revising the Classification Pay
Plan (Robson)
80 -82 D. Resolution No. I Extending Workers'
Compensation Coverage to Volunteers for the City of
Central Point (Robson)
84 -87 E. Resolution No. A Resolution Adopting the East Pine Street
Corridor Refinement Plan Dated January 2013 with the preferred
alternative: Enhanced Four -Lane East Pine Street in the City of Central
Point (Humphrey)
W. BUSINESS
89 A. Clarification of 332 N. Second Street (Samitore)
X. MAYOR'S REPORT
XI. CITY MANAGER'S REPORT
XI I. COUNCIL REPORTS
XIII. DEPARTMENT REPORTS
XIV. EXECUTIVE SESSION —ORS 192.660 (2)(d) Labor Negotiations
The City Council may adjourn to executive session under the provisions of ORS 192.660.
Under the provisions of the Oregon Public Meetings Law, the proceedings of an
executive session are not for publication or broadcast.
XV. ADJOURNMENT
Consent Agenda
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CITY OF CENTRAL POINT
City Council Meeting Minutes
June 13, 2013
REGULAR MEETING CALLED TO ORDER
Mayor Williams called the meeting to order at 7:00 p.m.
II. PLEDGE OF ALLEGIANCE
III. ROLL CALL: Mayor: Hank Williams
Council Members: Allen Broderick, Bruce Dingler, Kelly Geiger,
Rick Samuelson, and Ellie George were present. David Douglas
was excused.
City Manager Chris Clayton; City Attorney Paul Nolte; Police Chief
Kris Allison; Community Development Director Tom Humphrey;
Finance Director Bev Adams; Parks and Public Works Director
Matt Samitore; and City Recorder Deanna Casey were also
present.
IV. PUBLIC APPEARANCES
Rick Deates, 312 Oak St. #102 Bobbio's
Mr. Deates stated that he would like to extend the serving area for Bobbio's into
the public right of way where he has set up tables and chairs. It is against Central
Point Code to serve alcoholic beverages in a public right of way, unless a special
event has been approved. He would like Council and Staff to consider amending
the current code to allow the serving alcohol with restrictions in the public right of
way.
City Manager Chris Clayton stated that Staff was aware this request may be
coming to the Council and have been researching some possibilities for Bobbio's.
OLCC will not authorize the extended serving area of his current permit unless
the City allows it.
Gary Young, 524 Brandon St.
Mr. Young is very concerned about the authorization allowing the meter reading
vehicles to be driving on the sidewalks. He has seen several instances where
people were almost hurt because the vehicle was going to fast on the sidewalk
and people had to step off so they would not get ran over.
Mr. Samitore stated that he will review the policy with his meter readers and
make sure they are aware that they should give right of way to citizens. He will
also have them be aware of any sight vision issues that should be taken care of
by property owners so that there are no vision issues for citizens or meter
readers.
CONSENTAGENDA
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A. Approval of May 9, 2013 Council Minutes
B. Authorizing Street Closure for Battle of the Bones on June 21, 22, and 23, 2013
C. Authorizing Street Closure for 4th of July Parade and Festivities
Allen Broderick made a motion to approve the Consent Agenda as presented.
Ellie George seconded. Roll call: Mayor Williams, yes; Allen Broderick, yes; Bruce
Dingler, yes; Kelly Geiger, yes; Ellie George, yes; and Rick Samuelson, yes. Motion
approved.
VI. ITEMS REMOVED FROM CONSENT AGENDA - None
VII. PUBLIC HEARINGS, ORDINANCES AND RESOLUTIONS
A. Resolution No. 1362, Certifying the Provision of Municipal Services
by the City of Central Point, Oregon
Finance Director Bev Adams stated that this is the first of three resolutions
required by the State of Oregon in order to adopt the 201312014 City Budget.
The first resolution certifies the provision of City services and is required in order
to receive state cigarette, liquor, and highway taxes. The City expects to receive
$1.2 Million from these resources in fiscal year 2013/14.
Ellie George moved to approve Resolution No. 1362, Certifying the
Provision of Municipal Services by the City of Central Point, Oregon. Bruce
Dingler seconded. Roll call: Mayor Williams, yes; Allen Broderick, yes; Bruce
Dingler, yes; Kelly Geiger, yes; Ellie George, yes; and Rick Samuelson, yes.
Motion approved.
B. Public Hearing - Resolution No. 1363, Electing to Receive State
Revenue Sharing Funds for Fiscal Year 2013.14
The proposed resolution qualifies the city to receive State Revenue Sharing
Funds for Fiscal Year 2013 -14. This resolution will be sent to the state allowing
us to ask for these funds.
Mayor Williams opened the Public Hearing. No one came forward and the
hearing was closed.
Kelly Geiger made a motion to approve Resolution No. 1363, Electing to
Receive State Revenue sharing Funds for Fiscal Year 2013.14. Rick
Samuelson seconded. Roll call: Mayor Williams, yes; Allen Broderick, yes; Bruce
Dingler, yes; Kelly Geiger, yes; Ellie George, yes; and Rick Samuelson, yes.
Motion approved.
C. Public Hearing - Resolution No. 1364, to Adopt the Budget, Make
Appropriations and Levy Taxes for Fiscal Year July 1, 2013 to June
30, 2014
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The final resolution is to adopt the budget, make appropriations, and levy taxes
for the 2013114 fiscal year. The total budget to be appropriated is $23,444,840.
The tax levy is for $4.47 per thousand of assessed value; with a total of
$4,375,000 current taxes estimated to be collected.
Mayor Williams opened the Public Hearing. No one came forward and the
hearing was closed.
Allen Broderick moved to approve Resolution No. 1364, to Adopt the
Budget, Make Appropriations, and Levy Taxes for Fiscal Year July 1, 2013
to June 30, 2014. Bruce Dingler seconded. Roll call: Mayor Williams, yes; Allen
Broderick, yes; Bruce Dingler, yes; Kelly Geiger, yes; Ellie George, yes; and Rick
Samuelson, yes. Motion approved.
D. Resolution No. 1365, Amending the Central Point Parks Foundation
to Allow for Clear Separation between the City and Foundation
Parks and Public Works Director Matt Samitore stated that the proposed
resolution amends the Central Point Parks Foundation allowing for the separation
between the City and the Foundation.
Changes to the bylaws will allow the Foundation to make decisions without
waiting for the Council to take action. This will allow for the Foundation to vote in
new members and make decisions that are necessary to allow the foundation to
function and provide the services needed for the Central Point Park system.
The foundation has not been in compliance because of the requirement on the
number of board members. The changes will reduce the minimum number of
board members to four and the minimum number of meetings per year to three.
The Foundation will strive to exceed those numbers but it will allow for them to
have meetings with the new member requirements.
The "City- Council Liaison' would be eliminated and instead the new bylaws will
allow a council member to be appointed as a voting member.
Any money put into the Foundation by the City can be allocated for a specific
cause. The purpose of the foundation will remain to "acquire assets through
grants, donations and fund - raising, to be used to improve public parks and for
recreational purposes, as well as the general well -being of all citizens. All capital
projects on city property, or on property that would be donated to the city for
maintenance, would be approved by the Foundation Board and City Council by
formal action.
The city will donate administrative support and guide the foundation. The vision
should be for the Foundation members to become more active and help the
Foundation become successful in improving the City Park network.
There was discussion regarding a Council member being allowed to be a
foundation member. The determination was that a Council member should
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remain a liaison to the Council, not be a voting member of the Foundation.
Council understands the reasons for separation between the City and the
Foundation and felt this portion should remain in the bylaws.
Kelly Geiger made a motion to approve Resolution No. 1365, Amending the
Central Point Parks Foundation to Allow for Clear Separation between the
City and Foundation removing the strike out portion in Section 5 regarding
City Council Liaison. Allen Broderick seconded. Roll call: Mayor Williams, yes;
Allen Broderick, yes; Bruce Dingler, yes; Kelly Geiger, yes; Ellie George, yes;
and Rick Samuelson, yes. Motion approved.
E. Resolution No. 1366, Recommending Adoption of an
Intergovernmental Agreement Between the City of Central Point and
Jackson County for Municipal Court Services and Appointing the
Jackson County Justice of Peace as the City of Central Point
Municipal Judge
City Manager Chris Clayton explained that the city recently sent out a request
for proposal searching for a Municipal Court Judge. During the RPF process an
opportunity was presented to the city regarding an Intergovernmental
Agreement. The City's Municipal court handles a variety of citations and fines
for issues in the city. Jackson County Justice Court also handles similar cases
and some for the city regarding minors. The close proximity of the Justice Court,
the existing judicial relationship between the two entities, and the pending
retirement of the City's Municipal Court Clerk combine to provide a timely and
positive opportunity for the city.
The proposed IGA obligates Jackson County Justice Court to provide all
necessary judicial services on behalf of the City of Central Point. The agreement
compensates Jackson County at a rate of 50% of all collected fines and forfeited
bail funds. Because the City will no longer have the personnel costs associated
with a full time Municipal Court Clerk or Municipal Judge, this arrangement will
result in substantial savings to the City of Central Point.
Kelly Geiger made a motion to approve Resolution No. 1366,
Recommending Adoption of an Intergovernmental Agreement Between the
City of Central Point and Jackson County for Municipal Court Services
and Appointing the Jackson County Justice of Peace as the City of Central
Point Municipal Judge. Rick Samuelson seconded. Roll call: Mayor Williams,
yes; Allen Broderick, yes; Bruce Dingler, yes; Kelly Geiger, yes; Ellie George,
yes; and Rick Samuelson, yes. Motion approved.
F. First Reading and Public Hearing — An Ordinance Updating and
Adopting the Central Point Comprehensive Plan Economic Element
Community Development Director Tom Humphrey explained that following the
approval of the Regional Plan and the inclusion of the Tolo Area as an urban
reserve area there is interest in expanding the UGB to include additional
industrial lands. The pre- requisite to expanding the UGB is demonstrating a
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need for additional industrial land. The City's basis for determining industrial
land use is found in the Economic Element, which is now out dated. This is the
first reading and public hearing of an ordinance to update and adopt the
Comprehensive Plan Economic Element. One more step towards expanding our
UGB towards the Tolo Area.
The Planning Commission has held public hearings in regards to the Economic
Element update and all public notices and agencies have been notified. A final
draft of the Economic Element incorporating comments from both the Planning
Commission and Citizens Advisory Committee is attached to the Ordinance.
Combined Transport representative Jay Harlan explained the potential time line
before their property would be incorporated into the UGB. There are still several
steps that need to be completed at the State and County levels. Combined
Transport realizes this time line and is eager for the city to continue with the
process.
Mayor Williams opened the public hearing. No one came forward and the public
hearing was closed.
Bruce Dinger made a motion to move to second reading An Ordinance
Updating and Adopting the Central Point Comprehensive Plan Economic
Element. Ellie George seconded. Roll call: Mayor Williams, yes; Allen Broderick,
yes; Bruce Dingier, yes; Kelly Geiger, yes; Ellie George, yes; and Rick
Samuelson, yes. Motion approved.
G. Resolution No. 1667, A Resolution Setting a Public Hearing and
Initiating Proceedings to Vacate a Public Right of Way Cul De Sac
Bulb in Favor of a Fire District Approved Hammerhead Located in a
PUD Subdivision Known as Gray Court and Adjacent to Tax Lot 1514
on Jackson County Assessor's Map 372W11A in the City of Central
Point
Mr. Humphrey explained proposed changes to a PUD Subdivision known as
Gray Court. These proposed changes will make for a subdivision originally
planned in 2008. The new owner would like to construct smaller two -story single
family attached homes and compensate for additional parking by using space in
the original cul de sac. The fire district reviewed the preliminary plans to
incorporate a turnaround as part of the new parking lot for the development. This
amendment will be reviewed by the Planning Commission in July and if approved
the right of way for the cul de sac could be vacated by the Council in favor of the
parking lot and a turn around. He stated that if approved the Council should state
in the motion the public hearing will be set on July 25, 2013.
There was discussion regarding the current plan and the new amendments.
Council does not like the idea of skinny streets but this is a better option than the
original PUD.
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Rick Samuelson made a motion to approve Resolution No. 1667, A
Resolution Setting a Public Hearing for July 25, 2013 and Initiating
Proceedings to Vacate a Public Right of Way Cul De Sac Bulb in Favor of a
Fire District Approved Hammerhead Located in a PUD Subdivision Known
as Gray Court and Adjacent to Tax Lot 1514 on Jackson County Assessor's
Map 372W11A in the City of Central Point. Kelly Geiger seconded. Roll call:
Mayor Williams, yes; Allen Broderick, yes; Bruce Dingler, yes; Kelly Geiger, yes;
Ellie George, yes; and Rick Samuelson, yes. Motion approved.
VIII. BUSINESS
A. Downtown Beautification Committee Reports
Mr. Samitore stated that the Downtown Beautification Committee has chosen the
items they would like to spend their remaining budget on for this year.
1. Installing a banner on the easterly side of the Cowley building with a
picture of historic Central Point
2. Installation of a painted public parking sign on the westerly side of the
Cowley building.
3. New welcome to Central Point Banners
4. New garbage can lids.
5. Additional American flags to cover 7'" to 10'" Streets on Pine.
6. New tree base lights that will wrap around the base of the trees instead of
up in the limbs.
The total cost of all the projects is $9,560. The Downtown Beautification Budget
has approximately $18,000 left in unallocated funds. The City Council is the final
authorization on these funds.
There was discussion regarding the Parking sign on the westerly side of the
Cowley building. The funds for this item could be used in a better way.
There was discussion regarding the two options for the welcome banners. They
favored the Welcome sign with the city logo, but were not impressed with the
green back ground.
The Council was in favor of the large banner of historic Central Point because it
could be removed if needed and placed in a different location. They were in favor
of all other items except the Public Parking sign.
B. RVSS IGA Amendments and Memorandum of Understanding
Mr. Samitore explained that the Intergovernmental Agreement (IGA) between
Rogue Valley Sewer Services (RVSS) and the City of Central Point was
established to govern how the city and RVSS agree to collaborate on stormwater
quality management until the city is issued a stand -alone National Pollution
Discharge Elimination System Phase II permit; however, the State has decided to
substantially amend the program and estimates at least a 2 year timeline until the
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permit is issued. The IGA has been amended to establish a new compensation
schedule that more accurately reflects the distribution of responsibilities between
the two entities.
The new MOU establishes that RVSS is the permit holder and is responsible for
the program administration including implementation and enforcement of the
construction, post- construction and illicit discharge detection and elimination
programs in accordance with RVSS Chapter 4.05. RVSS will prepare and submit
quarterly reports to the City on activities implemented, as well as the final annual
report to DEC. The City will be responsible for collecting, budgeting, and
managing the Stormwater Master Plan including the Capital Improvement Plan.
Quarterly reports will be provided to RVSS regarding the activities implemented
by the City.
These agreements will remain in effect until the State issues the city's Phase II
permit or equivalent. At that time the city will take on full responsibility for all
activities associated with stormwater quality and the monthly payments to RVSS
for temporary program administration will cease.
Allen Broderick made a motion to authorize the Rogue Valley Sewer
Services Intergovernmental Agreement Amendments and the Memorandum
of Understanding. Kelly Geiger seconded. Roll call: Mayor Williams, yes; Allen
Broderick, yes; Bruce Dingier, yes; Kelly Geiger, yes; Ellie George, yes; and Rick
Samuelson, yes. Motion approved.
IX. MAYOR'S REPORT
Mayor Williams reported that he attended:
• Several Water Commission meetings. They approved their Annual Budget.
He testified in regards to automatic COLA increases and their lack of
conservation programs or incentives.
• a Crater Foundation Thank you dinner at Del Rio Vineyard.
• a TRADCO meeting
X. CITY MANAGER'S REPORT
City Manager Chris Clayton reported that:
• There will be an article in the paper regarding the IGA with the County for
Municipal Judge Services.
• He had a meeting with Bob Strausser to discuss MWC items.
• Staff has been working on filling vacancies created by the recent retirements
• Staff is in full swing organizing the Bette of the Bones event.
XI. COUNCIL REPORTS
Council Member Ellie George reported that she attended the Rodeo.
Council Member Rick Samuelson reported that he attended the Rodeo.
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Council Member Kelly Geiger reported that he attended the Rodeo. The Central Point
Chamber is gearing up for the 4'" of July Parade. He attended a SOREDI meeting. They
are making cuts in their travel and outreach because of a shortfall in their budget. They
may be turning to membership for additional help next year.
Council Member Allen Broderick reported that he attended the Study Session along with
several of the Council members. He attended a Parks and Recreation Meeting.
XII. DEPARTMENT REPORTS
Parks and Public Works Director Matt Samitore reported that
• They received an American Water Works Association, NW Division 2013 Best Small
Engineering Works Project Award.
• Staff is working on Battle of the Bones and are still in need of volunteers.
Police Chief Kris Allison reported that
• They have hired a new officer. She starts next week and will be headed to the new
Officer Academy.
• The Department participated in active shooter training and a hand on scenario's.
• They are focusing on day time patrol in response to a high level of complaints.
• There has been an increase in crime over the last few weeks in Medford and Central
Point. They are issues surrounding gang activity in Medford.
• Staff is gearing up for Battle of the Bones and the Fourth of July events.
Finance Director Bev Adams stated that staff will be working on the final Budget
Document next week and will begin audit preparations after the Battle of the Bones.
Community Development Director Tom Humphrey reported that the city has received
formal applications from Walgreens and Dairy Queen. They will both be located along
Front Street. These are permitted uses in this zone so the application approval process
can be completed in house. We should see construction start in the fall.
XIII. EXECUTIVE SESSION -None
XIV. ADJOURNMENT
Bruce Dingier moved to adjourn, Ellie George seconded, all said "aye" and the Council
Meeting was adjourned at 9:07 p.m.
The foregoing minutes of the June 13, 2013, Council meeting were approved by the City
Council at its meeting of June 27, 2013.
Dated:
ATTEST:
City Recorder
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Mayor Hank Williams
Return to Agenda
Staff Report
CENTRAL
POINT
TO Honorable Mayor and City Council
FROM Deanna Casey, City Recorder
SUBJECT: Cancellation of July 11, 2013 Council Meeting
DATE: January 12, 2012
July 11, 2013 Meeting Cancellation
Administration Department
Chris Clayton, City Manager
Deanna Casey, City Recorder
Barb Robson, Human Resource Director
During the week of the July 11, 2013 Council Meeting the City Manager will be out of
town at the Oregon City /County Managers Association Conference. That week is also
very light on agenda items.
Staff is recommending and prepared to cancel the July 11, 2013 City Council meeting.
MOTION:
Approve the Consent agenda as presented.
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cEAI CITY OF CENTRAL POINT
POINT
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SAFETY COMMITTEE
Chairperson
recommended that we hold an exercise to drill the basic components of the EAR
Rick Bartlett
Report for 2012 to Administration
Deputy Chair
Once again, the Safety Committee is able to report to the City's Administration that this
Recorder
Committee achieved several major accomplishments during 2012.
Here are a few of the activities that your Safety Committee was engaged in throughout
Debbie Dunlap
smoothly, without incident, in a very acceptable time.
Public Works
2012:
Finance
who deemed the drill a very good success.
Sarah Garoeau
Safety /Health Recommendations made to Administration by the Safety Committee
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• Having completed the final portions of the Emergency Action Plan in 2012, it was
Safety Committee
recommended that we hold an exercise to drill the basic components of the EAR
Bobbie Pomeroy
The Chair, Rick Bartlett, in consultation with the City Manager, Chris Clayton,
Deputy Chair
planned and scheduled the first evacuation drill, complete with actually opening up
Police Specialist
our evacuation s Caging location.
The SC viewed the evacuation as a success! The evacuation of all personnel went
Troy Tibbets
smoothly, without incident, in a very acceptable time.
Public Works
This event was viewed on scene and critiqued by a Deputy Fire Chief from FD #3
who deemed the drill a very good success.
Sarah Garoeau
As a result of our new evacuation plan, the SC Chair solicited the assistance of the
Parks
GIS Department to produce the various Floorplans with evacuation routes clearly
marked and which are now posted throughout the City Hall facility.
Corey Qualls
Parks
• The Safety Committee had made the recommended thatall bookcases and
Greg Graves
credenzas be anchored to the walls in the event of an earthquake, the work order
Construction Field
issued to Public Works last winter.
Inspector
Public Works reported in late March to the SC Chairperson that all listed book cases
were anchored, the task being complete.
Bev Adams
As the Safety Committee conducts is Quarterly Safety Inspections, anchor
Finance Director
confirmation will be checked in each facility over the next few months. Any items
Matt Samitore
still in need of anchoring will be listed and submitted to Public Works.
Public Works Director
• Based upo n an observation by a Public Works employee, the Safety Committee
made recommendation to the Police Department that an AED unit be installed
inside their facility. It was reported that the department had acquired an AED unit
and the AED was wall mounted in the spring of 2013.
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Major Safety Committee Activities for 2012
• The Safety Committee adopted an official "Inspection Policy ", mandated per OSHA,
yet was previously non- existent. This policy is utilized to guide and direct the
Safety Committee members in what OSHA says we are mandated to do during and
after our Quarterly Safety Inspections.
• The Safety Committee adopted a routing policy that helps assure all the deficient
inspection items noted are distributed to the correct department for mitigation and
Administration systematically receives a report of those listed items.
• In 2012, the Safety Committee also adopted a new policy that addresses how we
are to deal with multiple "Repeat Violations ". Although those items are now few
and far between, there had been unanswered questions on what we do with those
items that are clearly safety violations, but had gone unaddressed from inspection
to inspection, even after the responsible department had been notified. The policy
now makes it clear, as a body that can only make recommendations, what measures
we can take to assure the issue is eventually resolved to meet OR- OSHA's rules and
requirements.
• Your Safety Committee Chairperson arranged for and scheduled training for
Supervisors on "How to Properly Fill outAccident Forms", which was a mandatory
training topic for Supervisors. Our CIS rep brought that training to us and it made a
positive difference in how and what is received by the City's Risk Management staff.
• Your SC Chair also arranged for and scheduled CIS to administer training for the
Safety Committee and the OSHA mandated training for Safety Committees; "Hazard
Identification" and the "Accident Investigation', in addition to the recommended
"Basic Safety Committee.
• The Employee's Safety Manual was finally released to all employees after several
departmental review periods. Further editing was not necessary as there were no
comments brought forward and the manual was published and distributed to all
Departments.
• Your Safety Committee Chair put together an "Accident Kit" for each city owned
vehicle, which contains all the necessary items to complete, as well as detailed
instructions on what to do when an employee is involved in an motor vehicle crash.
• In conjunction with the focus on city driver's safety, your Safety Committee Chair
arranged for and scheduled Driver's Training for which CIS brought to our driving
employees "Distracted Drivers ", which is part of our driver's safety program. This
training was well received as a positive measure toward a proactive driver safety
program.
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Probably the two highlights of the entire year for the Safety Committee were the
awards we proudly received from ASS Eat the 2012 ASS Safety Conference;
"Safety Committee Recognition" and award for "Outstanding Safety Program ". Both
award categories came with plaques, which are on display in the upstairs lobby
area.
Other activities of your Safety Committee
• An update and revision of the Safety Committee By -Laws was adopted by the SC.
Some of the outdated phrases and several "housekeeping" changes made to the
document.
• Part of the Safety Committee's task is to evaluate the training program city
employees are required to review- things like procedures, and employee
accountability policy; review specific training topics such as HazCom,
Lockout/Tagout, PPE, Fall Protection, etc. Discussions on these topics are on -going
in meetings throughout the year.
• During the past year, the Safety Committee also evaluated things like
• Membership; meeting agendas and minutes;
• Regulatory postings;
• The OSHA 300 log and its trends;
• Accident eporting procedures;
• Workplace inspection policies,
• Procedures, and checklists;
• Review of emergency policies;
• Evaluated the methods for receiving safety suggestions and concerns;
• Evaluated the relationship between management and how management
responds to committee recommendations.
Your Safety Committee reviewed all accident eports during the regular meetings.
The Safety Committee continues to make every effort to help reduce the number of
accidents and near misses.
These efforts include looking at Safety Programs, inspecting workplaces, and
analyzing characteristics of employee's activities to further reduce the frequency of
accidents and near misses.
It is evident that our Safety Culture has made a leap towards the positive, in that
there having not been lost time injuries nor near misses reported.
• Over the last year, the Safety Commit tee, consisting of four teams of two members
each, conducted 36 facility inspections or, 9 separate facility inspections every
quarter. These inspections in turn, generate corrections or safety related comments
and suggestions with each inspection.. The checklist data is then into reports, which
were forwarded to each department, the corrections to be addressed by that
department.
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With the inspection results forwarded to the departments, the Chair, who produces
those reports, has begun to include the positive side of what the inspectors are
seeing, not just the negative side. If a certain area is exceptionally well kept and
cleaned and organized, it is in turn called out in the report
• In February of 2012 the SC Chair had a CIS ergonomics trainer, train the SC on how
to evaluate employees at their workstations.
Later in the year, the SC Chair conducted two ergonomics evaluations (for Parks &
Rec and Public Works), making recommendations to the employees to help
improve their workstations and their configurations.
• The SC Chair brought a training session to the Committee members on what to look
for on the Fork Lift, when inspecting the Public Works shop and yard.
(According to the language in the Fleet Safety Program, which was introduced in
2012, the SC is to administer an inspection of the forklift when inspecting the
Public Works yard.)
Conclusion
The Safety Committee once again saw through several meaningful accomplishments in
2012. Although we meet for very short periods at a time, your Safety Committee met its
goals each time while we strive for an injury -free workplace, putting employee health
and safety above all else.
It is the opinion of the Safety Committee Chairperson that the measures taken, the
recommendations made, along with the quarterly safety inspections and the safety
program in general, all contribute greatly to the improvement of the safety culture of
the City's workplace, vastly improving its record from just a few years ago.
More importantly, we feel that we are contributing with keeping our fellow employees
free from suffering an injury, or worse.
Yct, there is more to do and the Safety Committee is a great group of individuals that
will no doubt, sec to it that we meet the expectations of our fellow employees.
On behalf of the entire Safety Committee, 1 wish to thank the city's Administration for
demonstrating its full support and its mutual attitude toward safety in the workplace.
Sincerely,
Rick Bartlett, Chairperson
City of Central Point Safety Committee Return to Agenda
41 1',1r,
CAP062713 Page 14
Ordinance
Comprehensive Plan
Adoption
CAP062713 Page 15
CENTRAL Community Development
Tom Humphrey,
STAFF REPORT POINT
Community Development Director
STAFF REPORT
June 27, 2013
ITEM:
Second Reading on the Comprehensive Plan 2013 Economic Element Update, Applicant: City of
Central Point
STAFF SOURCE:
Toni Humphrey, AICP, Community Development Director
BACKGROUND:
A pre - requisite to expanding the UGB is showing a demonstrated need for additional industrial lands. The
City's basis for detemnining industrial land use needs is found in the Economic Element, which has not
been updated since 1984. The attached final draft of the Economic Element, once adopted, will be used
when considering future UGB expansions. Batted on the updated Economic Element, the City will need to
add an additional 51.5 acres to the Urban Growth Boundary over the 20 -year planning period.
The City Council conducted a public hearing on June 13, 2013, discussed Economic Element in general
and moved an ordinance to adopt the element to a second reading.
The Planning Commission met on March 5, 2013 to discuss a draft of the Economic Element, and on May
7, 2013 held a public hearing to gather public input on the element. After the public hearing the Planning
Commission approved Resolution No.791 forwarding a recommendation to the City Council supporting
the adoption of the Economic Element.
On April 9, 2013 the Citizens Advisory Committee (CAC) met to discuss the Economic Element and
forwarded a favorable recommendation for adoption.
Comments from both the Planning Commission and the Citizens Advisory Committee were incorporated
into the final draff of the Economic Element in Attachment A, Exhibit A.
ISSUES:
None
ATTACHMENTS
Attachment "A" Ordinance No. , An Ordinance Updating and Adopting the Central Point
Comprehensive Plan Economic Element
ACTION:
Conduct second reading of attached ordinance and adopt with or without revisions.
RECOMMENDATION:
Adopt Ordinance No. , An Ordinance Updating and Adopting the Central Point Comprehensive
Plan Economic Element
Paec 1 c f 1
CAP062713 Page 16
ORDINANCE NO.
AN ORDINANCE UPDATING AND ADOPTING THE CENTRAL POINT COMPREHENSIVE
PLAN ECONOMIC ELEMENT
Recitals:
A. The City of Central Point (City) is authorized under Oregon Revised Statute (ORS)
Chapter 197 to prepare, adopt and revise comprehensive plans and implementing
ordinances consistent with the Statewide Land Use Planning Goals.
B. The City has coordinated its planning efforts with the State in accordance with ORS
197.040(2)(e) and OAR 660 - 030 -0060 to assure compliance with goals and
compatibility with City and County Comprehensive Plans.
C. Pursuant to authority granted by the City Charter and the ORS, the City has
determined to update its Economic Element which was originally adopted in 1980
and revised in 1983.
D. Pursuant to the requirements set forth in CPMC Chapter 17.10.100 Amendments —
Purpose and Chapter 17.96.010, Procedure, the City has initiated the amendments
and conducted the following duly advertised public hearings to consider the
proposed amendments:
a) Planning Commission hearing on May 7, 2013
b) City Council hearing on June 13, 2013.
THE PEOPLE OF THE CITY OF CENTRAL POINT DO ORDAIN AS FOLLOWS:
Section 1. Based upon all the information received, the City Council adopts the Findings
of Fact and Conclusions of Law dated June 27, 2013 and incorporated herein by reference ;
determines that changing community conditions, needs and desires justify the amendments and
hereby adopts the changes entirely.
Section 2. The City Comprehensive Plan Economic Element is hereby updated and
adopted as set forth in Exhibit A — Comprehensive Plan Economic Element, 2013 which is
attached hereto and by this reference incorporated herein.
Section 5. The City Manager is directed to conduct post acknowledgement procedures
defined in ORS 197.610 et seq. upon adoption of the Economic Element.
Passed by the Council and signed by me in authentication of its passage this 27th day of
June, 2013.
Mayor Hank Williams
ATTEST:
City Recorder Return to Agenda
Page 1 of 1
CAP062713 Page 17
8lhibit "A"
City of Central Point
Economic Element
Prepared by: CSA Associates
6/13/2013
APpmwd by ibo Comrnl Point C.t, Council on Juno 37. 3013
mplomcniod by ON inancc No
Page 10/51
CAP062713 Page 18
City of Central Point
Comprehensive Plan Economic Element
Table of Contents
1 INTRODUCTION ...................................................... ...............................
2 CENTRAL. POINT ECONOMIC HISTORY
3 N, kTIONe 1L, ST, 1TFe1NDRFGIONe1LFCONO�%iICTRFNDS
3.1 National Trcnds .................................................... ...............................
33 State. Trends .......................................................... ...............................
i2.1 Tenhtil cal Rcn-icnv of Orelam Treads ........... ...............................
i?2 Starrsvidc Fuhnomie Den- dopment .............. ...............................
33 E,conomie Outlook and Implications for Central Point ...............
14 Regional and Local Trends ................................. ...............................
3.4.1 Dcmographics .................................................. ...............................
3.4.2 lXages and E, mplohment ................................ ...............................
3A_3 IX- orkforce Commuting Patterns .................... ...............................
3A,4 Economic Development Comp_ st ................. ...............................
3A5 Regional Qlmpctitiveness ............................... ...............................
3A_6 Cite of Central Point Competitive Position Summaq-
4 Land Demand ................................................................ ...............................
41 Economic Growth Rate Forecast ...................... ...............................
411 Specialn Food 1lavufaennivg ....................... ...............................
412 Trucking and\ k' azchous- ivg ............................ ...............................
4.1.3 Rccxil .................................................................. ...............................
41.4 Planned Growth Forecast by lvdus- nv ......... ...............................
41.5 Comparison to Planned Regiomd Employment Growth.........
4.2 20 -vear land Demand E. dmazc ........................ ...............................
43 Site Requirements elvahsis ................................. ...............................
431 General Development Patton Site Requirements Anal,ai _
43.2 Targctlndustrics'Uniquc Sitc Requirements ............................
4A Projection of Needed Employmen[Si rz' ......... ...............................
4A.1 20-Yettr Demand for Needed Si[ es ............... ...............................
4A2 Short Term Demand Eamazen .................... ...............................
5 Employment Land Base. Anahsis ............................... ...............................
5.1 Built Employmeot Lavds .................................... ...............................
5.2 Employment Land Supplp .................................. ...............................
5.21 Vacant Land Suppk ........................................ ...............................
Pete 2 of 51
CAP062713 Page 19
10
10
14
IS
16
16
20
22
24
25
28
29
29
30
30
30
30
31
33
34
34
35
36
3'
38
38
City of Central Point
Comprehensive Plan Economic Element
5.12 Vacant Supply vs. Demand Recon ciGadon .......................................................
.............................46
5.23 Rcdccelopmcnt and Laud Lse Effidcnca dual{ sis .........................................
.............................47
6 Goals, Conclusions and Poltics .......................................................................................
.............................47
61 Goal: Gcnentl EUIDOLntn Dcrelopincnt
AH
6.1.1 Policy 1. L ................................................................................................................
.............................49
6.1.2 Policy 1. 2 .................................................................................................................
.............................49
6.13 Policy 13 .................................................................................................................
.............................49
62 Goal: Economic Oppottunitics Scnt hcsis ..............................................................
.............................A9
6.21 Polio' 21 ................................................................................... ...............................
............................511
6.22 Police 22 ................................................................................... ...............................
............................511
6.23 Police 23 ................................................................................... ...............................
............................511
63 Goal Emplm nacnt Land Suppl{' and Dcvdopv�cvt ...........................................
.............................SO
6.3.1 Polk{ 11 ...............................................................................................................
............................... 51
6.3.2 Polk{' 3. 2 .................................................................................................................
.............................51
6.3.3 Polk{' 3. 2 .................................................................................................................
.............................51
Page 3 of 51
CAP062713 Page 20
City of Central Point Comprehensive Plan Economic Element
1 INTRODUCTION
The Comprehensive Plan Economic Elememt estabbshes the City of Central Point's land use politics For
cconomic development and contains both quentitativc and qualtativc mahsis that can inform and
benefit othcr aspccts of the C ors crooning, development strat_ge and programming. As a land use
planning documcnt, the Economic Element is constructed to comply with Statewide Planning Goal 9 and
its implementing admirvstratiyc rule at OAR 660 DiNision 0091. The purpose of Goal 9 and its
implementing rule is to assure that cities will hayc adequate supplics of land For economic development
that support identified employment opportunities within the Cin-.
The Economic Elcmcnt includes both quahtative and quantitative components. The qumtitative analysis
in the Economic Elcmcnt serves several Functions:
Characterizes mcmds
Describes economics rclationslups
Illuminates areas of existing cconomic strengths
Forecasts Future cconomic conditions
Estimates Future employment land demand and site occds
Estimates misting land supply and available sites within the Urban Growth Boundary (UGB)
Rccomciles land demand with ecisting land supplics and identifies the recd for sites in relation to
the supply of available sites within the Urban Growth Boundary (UGB)
The quahtative components- of the Economic Elemeut describe the Cio's cconomv in a more intuitrvc
and anecdotal manner. The quahtative aspects- of the Economic Elcmcnt represent opporturmes- For the
Cio's land use planning to reflcct anal implement strat_gic and policy obicctiycs for cconomic
d,clopmcnt that arc desired by the City of Ccutral Point. The quahtativc comp ncnt is also important
for complimce with Goal 9's implementing rule because it requires- an identification of comparative
advantages- and requires- an ar is of site requiremeuts-. Comparative advantages- arc opportunities- for
the Cite of Ccri Point to outperform overall regional and national cconomic trevds- duc to unique and
special quahtics - that differentiate and distinguish the Cin of Central Point. The site requirements- mah sis-
describes- quahtative attributes- (such as-visibihn or acccss) that firms- demand when selecting sites- for
new cconomic cntcrpd scs.
Eltimatch, Future cconomic conditions arc not emtirch predictable. However, s-trategicalh planning the
Cio's land base to accommodate expected future nccds and integrating the City's land use planning
efforts- with broader cconomic development stratcgn and programming, has the potcadal to benefit
cconomic dcvclopmcut conditions within the Cite.
2 CENTRAL POINT ECONOMIC HISTORY
The more detailed quahtative maksis- is prescri in s-ubsequcnt sections- of the Economic Flemco t and
is appropriately indnrmed by a brief qualitative survey the City's Economic History. Ccri Point began
its cconomic 8fc as a small commucen- that s-crvcd the surrounding farm industn. Ccutral Point is-
Central Point considers the first tour sections of the Iconomic I lement to tunctions as the Iconomic
Opportunities;Anaksit for the Cm of Central Point and these sections include all required components and comph
in all aac 'th the rettirements for an kcono mic Oppt t ties;Anal, is hid forth m O;AR 660 Dn ieion 009.
Page 4 of 51
CAP062713 Page 21
City of Central Point Comprehensive Plan Economic Element
locatcd upon and near sxome of Jackson County's best ago cultural soils- and was well locatcd to serve the
needs- of surrounding farming operations- and this-was the City's primary cumomic position hefore the
mid-1960's. The Cin -of Central Point was wcll situated to provide a range of emnomuc interaction with
the nearby farm community during tlus- period. The Cin- provided a location for schools- for childreq
shops- that s-uppbcd basic goods- and scr,socs such as-grocerics- and restaurants-. The Cin was home to the
Grange Co -op where the grain elevator was and still is locatcd and provided farmers- with needed
agricultural supphcs-. The Cin -was- home to farm equipmcut sales- and repair shops- and similar retail farm
services.
Starting in the 1960's- and s-trengthenivg in the 1970's, the City of Ccutral Point grew into a bedroom
community as a result of rapid residential development and a deficiency of commercial and industrial
devclopmcut that might have provided more jobs- for the residents-. The forest products- industry in the
region continued to grow during the period and residents- of Ccutral Point were well locatcd for
cmplormcnt in the timher industry, being near to mills- locatcd in nearbc north Medford and in A8'hite
Cite. This condition created a rcladec imhalancc with Ccutral Point supphing a greater proportion of
housing in relation to cmplormcnt within theeallcy.
In 1980, the City of Central Point adopted its fiat Economic F Icmeut that has herewith been replaced by
this Economic Element. The U.S. cumomy has undergone four full economic cycic since the City of
Central Point's last econouuc clement over thirty ycars ago. The 1950 Economic Element sought to
diecrsify the City's economy and reduce the degree of imbalance henvecn emplolrznent and housing
...thin the City. Central Point has been successful to some extent over the last thirty rears in its efforts to
diversify its cumomy. The City has expedcuced retail and industrial growth in and around Fzit 33 on
Interstate 5. Pr'ldence Hospital recently added a medical facibn- on Highway 99 south of Pine Strcct.
A small spcdaln foods cla to has developed along Highway 99 north of Pinc Strcct that include R oguc
Creamer,; Lillic Belle Farms chouilatc and a wine tasting room. The Roguc A allcy Council of
Governments has its main office building near downtown Ccutral Point. Additional retail has been
added near frecvay interchanges and along Pinc Strcct and Highway 99. Thee emplotca and others
have served (and an overarching objective of this Economic Element is) to umtinuc to add more balance
and divcrsit�� to the City's employment hase.
3 NATIONAL, STATE AND REGIONAL ECONOMIC TRENDS
To prof de the necessary umtcer for the adoption of updated cumomic development pohcic and
strategic in the City's Comprehensive Plan, a review of national, state and regional trends is appropriate.
This review informs the qualuanic apects of the Economic Elemeut by prnsding a foundation to
dcnibe the City's comparative advantages. Also, the State of Oregon parvidc a ten -year regional
employment forecast which provide a sound and generally accepted reference forecast from which to
project locahacd cuonomicgrowth For the City of Central Point.
3.1 National Trends
The national economy oecr the last five years has undergone the worst period since IX\ odd IX\ ar 11 from a
GDP perspective. This period was preceded by an cumomic expansion in the early 1990's, and with the
exception of a modct downturn in 2000 to 2001, continued through 2006. Figure 3.1 -1 depicts the
percent changed in GDP quarter over quarter from fourth quarter 2000 through third quarter 2012. Fivc
Page 5 of 51
CAP062713 Page 22
City of Central Point
Comprehensive Plan Economic Element
out of six quarters- from fourth quarter 2007 to first quarter 2009 experienced negadec GDP and during
second quarter 2008 through fourth quarter 2008 the contraction aecraged around IS% per quarter
during, the period.
Figure 3.7 -1
GDP Change
(sou¢e_ us Buse— of E--ic Analysls)
\X hat is remarkable is that, even after such a prolonged and deep GDP a)ntraerion, growth has min ained
relatively modest No quarter has eceeeded a one percent growth rate since rhomcovery began in second
quarter 2009. This is true despite the most accommodative monetary police in the history of the Federal
Reserve supporting mcord low interest rates-. In the post V\ 11 era, most recoveries have been driven by
strengthening residential real estate and Iah or markets-. While the real estate market is heginning to
Stabilize, rohus-tgrowth across the ecuomy and on a national scale is still constrained by unemployment.
Page 6 of 51
CAP062713 Page 23
Percent Change in Quarterly GDP
150%
load
VIII IIII I�III
I II I
�III_II 1
-I--
000a;
��II
tl
��a o�00000
- - o - -
-a.5m.
v���ao Mma Mono MO�tll
�aooa����
isms
1 soot
e ors
sm
s.oms
\X hat is remarkable is that, even after such a prolonged and deep GDP a)ntraerion, growth has min ained
relatively modest No quarter has eceeeded a one percent growth rate since rhomcovery began in second
quarter 2009. This is true despite the most accommodative monetary police in the history of the Federal
Reserve supporting mcord low interest rates-. In the post V\ 11 era, most recoveries have been driven by
strengthening residential real estate and Iah or markets-. While the real estate market is heginning to
Stabilize, rohus-tgrowth across the ecuomy and on a national scale is still constrained by unemployment.
Page 6 of 51
CAP062713 Page 23
City of Central Point
Figure 3.1.2
Time Series Unemployment
(eoume: u S Bureau or Lab., stenence)
Comprehensive Plan Economic Element
National Unemployment Rate
eo
4
Figure 331? departs the rapid increase in unemployment as apart of the recession. UnemplomentI eels
have peaked and are beginning to decline. Some of the decline is due to decreased participation in the
lalxx force by the long -term unemployed. Figure 3.1 -2 depicts- the strong relationship beveen
unemployment and educational attainment. Those without a Ltigh school diploma have experienced
unemployment rates that arc nearly hviee the national average and nearly four times- that of individuals -
with a colleeie education. However, the rate of unemployment has been declining at a faster pace over
the last hvo years for those without a Ltigh school diploma than for those with a college education.
Overall, unemployment rates remain at nearly hvie, the pre - recession levels.
The Federal Rccn•c's nvo main objccdm are to have health, labor market and stable prices. In an
effort to address- unemployment levels-, the Federal Reserve has been aggss-ive in its monetary policy.
This agisess-ive monetary polity has the potential to expand the economy and reduce unemployment but
necessarily induce inflation risk. These monetan measures- are depicted below i n Fiinire 3.1 -3.
Peg. Ior51
CAP062713 Page 24
City of Central Point
Figure 3.1.3
Money Supply and Inflation (percent changes year over year)
(science, us Bureau of Labor statistics, US Federal Reserve Board)
Money Supply and Inflation
'20w
'0.001. — AVacaw
— %M2C6agge
B 00S —Poly. IAVG C'hl1J
—Pay.' 1.. N2 chancel
600%
400%
200.
000.
Urr sir
.2001.
Comprehensive Plan Economic Element
Figure 3.1 -3 depicts the consumer price index— urban (CPI-C) and uses money supply (_Al2 — the most
commonly used measure of money supply) and the graph shows how these measures have varied over
time The nvo measures depict an inverse relationship up until the early 2000's. Since that time, the nvo
measures have varied brinth. Overall, itis somwhat remarkable that inflation over the last several wars
has not been higher given the dramatic expar iov of the money supply. In December 2012 the Federal
Reia, announced its intention to I m an additional $45 billion per month in treasuries for an extended
period while simultaneoraly purchasing S40 billon per month in mortgage backed securities. Both of
these measures «till expand the Federal Resen•e's balance sheet and expand the money supply.
Continued economic weakvess and en,M prides that have destlned recently have kept inflation rclam ei)
stable.
This raises the question: IX\ here is all the money going and why is an expanded money supply not causing
inflation? Macro economies are uere5sarily demand driven. Thus in simple cremomi terms, expanded
moue)- supply- map increase demand marpoally but is not likdp to do so in proportion to the amount of
movey supply expansion that has occurred on a national scale. So, the monetary po9ey should be causing
a price adjustment also known as inflation. I Iowover, it is not. Figure 1. 1-4 depicts the current account
for the Unites States core the fourth quarter of 1980 and explains in no small part the answer to this
phenomenon.
Page 6 of 51
CAP062713 Page 25
City of Central Point
Figure 3.1.4
Current Account Time Series (inflation adjusted)
(science_ J Bureau or Economic analysis)
Comprehensive Plan Economic Element
The current amount is primarily- exports minus imports during, the period mportcd? Up until 1998, the
US geacrally ran rchi elw small current account deficits and had the occasional surplus. Since 1998, the
current account deficits Ina, become much larger. This trend is caused by large -scale trade imbalances
that have stmcturally impaired the U.S. economy. The recession actually had a positive effect on current
account balaeee trends for a brief period, but the trend has again mversed over the last several years.
Recently tine C.S. has cxpericaced expanded domestic energy production and this increase in supply has
resulted in decreasing energy costs. The expanded energy supply has primarily resulted from advanced
modem natural gas drilling techniques and medium term projections indicate this trend is likely to
continue. Reduced energy costs from expanded domestic energy production have the potential of direct
and indirect impacts on the current account. Morc domestic energy production will reduce demand for
foreign energy (such as oil from the Middle East) and this will have a direct positi, impact on the
current account. Reduced c rego priors reduce the cost of production resulting in lowered delivered
priors and the potential to expand C.S. exports. Cltimatck, at the local Icvel, there is not much that can
be done about C.S. trade imbalances and tine current account but local economics certainly can and do
experience the repercussions of these national conditions.
In addition to considering the above national economic measures, it's useful to consider the financial
position of U.S. households when discussing trends. Most economic growth results from some
combination of household spending and business investment. Business ifnestmects am ultimately made
' The ( urrcnt Account cl Irtcd an CA= (S -dl) + VP + V(:C. API cr from al iad and SCT r enamor
verve— he Cnimn Sram V1 "andV(T "all pc- -rtnc�eo account.
Pa9a 9 coal
CAP062713 Page 26
US Current Account
(billions of $US)
$5000
so DD
o _N on on I coo M
— ol ffi " se I o o m o__ N ngg�n 011 mmoo_
°a aaoy °aaaaom�ooy
a °'oaooa °a °a oa000 °o °a °aaoob`n
85D. DD
$100 OD
8150.00
$20000
$250 OD
The current amount is primarily- exports minus imports during, the period mportcd? Up until 1998, the
US geacrally ran rchi elw small current account deficits and had the occasional surplus. Since 1998, the
current account deficits Ina, become much larger. This trend is caused by large -scale trade imbalances
that have stmcturally impaired the U.S. economy. The recession actually had a positive effect on current
account balaeee trends for a brief period, but the trend has again mversed over the last several years.
Recently tine C.S. has cxpericaced expanded domestic energy production and this increase in supply has
resulted in decreasing energy costs. The expanded energy supply has primarily resulted from advanced
modem natural gas drilling techniques and medium term projections indicate this trend is likely to
continue. Reduced energy costs from expanded domestic energy production have the potential of direct
and indirect impacts on the current account. Morc domestic energy production will reduce demand for
foreign energy (such as oil from the Middle East) and this will have a direct positi, impact on the
current account. Reduced c rego priors reduce the cost of production resulting in lowered delivered
priors and the potential to expand C.S. exports. Cltimatck, at the local Icvel, there is not much that can
be done about C.S. trade imbalances and tine current account but local economics certainly can and do
experience the repercussions of these national conditions.
In addition to considering the above national economic measures, it's useful to consider the financial
position of U.S. households when discussing trends. Most economic growth results from some
combination of household spending and business investment. Business ifnestmects am ultimately made
' The ( urrcnt Account cl Irtcd an CA= (S -dl) + VP + V(:C. API cr from al iad and SCT r enamor
verve— he Cnimn Sram V1 "andV(T "all pc- -rtnc�eo account.
Pa9a 9 coal
CAP062713 Page 26
City of Central Point Comprehensive Plan Economic Element
by the people Who own the businesses and those arc also households. The financial position of U.S.
households is eapmred ever, three oars be the Federal Reserve Board's sun e, of consumer finances.
Figure 3.1-4 depicts data from the most must surest in 2010 and shows household wealth over time by
age group.
Figure 3.7 -4
Household Wealth
(spume, us Federal Reserve Board -Sarver of Consumer Finances)
Figure 3.1-4 shows- a bleak picture for C.S. Household wealth for younger American households. Net -
worth for households- aged 35 -44 was 38% less- in 2010 than the prentious- low -water mark in 1992.
Aleamvhile, thegraph shows- that wealth for those 65 and over remains near historic levels-.
3.2 State Trends
The State trends- section examines technical and policy level dimensions- of Oregon's- economic trencls-.
3.2.1 Technical Review of Oregon Trends
A quantitative way to examine state trends- is to use a location quotient (LQ. The LQ compares- the
relative strength of inclus-tries for a geographic region in relation to the nation as a whole. The LQ can be
conceptualized as a multiple for that industrc. For example, if an inclus-try sector in the State of Oregon
has an LQ of 2 then the concentration of that indus-m -in Oregon mould exhibit twice the concentration
of that indus-tn- in the national economy as a whole and com °erselc if the LQ is 0.5 then the
concentration of that indus-tn -mould be half the concentration in the national eronome. if an LQ is-
greater than one it i nclieates- that the concentration i s- greater than the national average and if it i s- less- than
one then the concentration is Tess- than the national average. Table 3.2 -1 depicts those industries- in
Oregon with at least 1,000 emplowees that exhibit an LQ greater than 1.2 whileTable 12-2 depicts those
industries in Oregon with an LQ less than 0.80 with at least 1,000 emplowees. Those industries- that are
Pege 10 of 51
CAP062713 Page 27
US Household
Median Net Worth
by HH Age
(2010 Dollars)
$303,033
e— �th.dW
$275 C)D
•35-
$25000D
e5 -54
$22&,000
•55 -'4
65 -74
$20),C DD
75 at more
$175 COD
$ ISO ,C DD
$123 CDO
$1000OO
$;5$O
ODD
$5D
$25000
1989 1992
1995 1998 2)01
2034 2)07
2)10
Figure 3.1-4 shows- a bleak picture for C.S. Household wealth for younger American households. Net -
worth for households- aged 35 -44 was 38% less- in 2010 than the prentious- low -water mark in 1992.
Aleamvhile, thegraph shows- that wealth for those 65 and over remains near historic levels-.
3.2 State Trends
The State trends- section examines technical and policy level dimensions- of Oregon's- economic trencls-.
3.2.1 Technical Review of Oregon Trends
A quantitative way to examine state trends- is to use a location quotient (LQ. The LQ compares- the
relative strength of inclus-tries for a geographic region in relation to the nation as a whole. The LQ can be
conceptualized as a multiple for that industrc. For example, if an inclus-try sector in the State of Oregon
has an LQ of 2 then the concentration of that indus-m -in Oregon mould exhibit twice the concentration
of that indus-tn- in the national economy as a whole and com °erselc if the LQ is 0.5 then the
concentration of that indus-tn -mould be half the concentration in the national eronome. if an LQ is-
greater than one it i nclieates- that the concentration i s- greater than the national average and if it i s- less- than
one then the concentration is Tess- than the national average. Table 3.2 -1 depicts those industries- in
Oregon with at least 1,000 emplowees that exhibit an LQ greater than 1.2 whileTable 12-2 depicts those
industries in Oregon with an LQ less than 0.80 with at least 1,000 emplowees. Those industries- that are
Pege 10 of 51
CAP062713 Page 27
City of Central Point Comprehensive Plan Economic Element
not depicted in either table are the east majorit of 3 -digit NAICS' industries- that are beveera 1.2 and
OAO for which State concentrations are es-s-entialh the same as those found in the national ecori as a
whole
Table 3.2.1
Oregon Industries with LQ > 1.20 and Employment >1,000
(soume_ Bureau of Labor Sacsres)
Industry
Oregon
LQ
Statewide- -
Employment
NAICS 113Forestryand logging
8.33
5.751
NAICS 321 Wood product manufacturing
4.62
19.285
NAICS 111 Crop production
3.86
25.420
NAICS 334 Computer and electronic product manufacturing
2.65
36.324
NAICS 115 Agriculture and forestry support activities
2.37
9.8281
NAICS 813 Membership associations and organizations
1.73
28.321
NAICS 331 Primary metal manufacturing
1.64
7.906
NAICS 312 Beverage and tobacco product manufacturing
1.52
3.482
NAICS 511 Publishing industries, except Internet
1.51
13.969
NAICS 451 Sports, hobby, music instrument, book stores
1.37
9.884
NAICS 311 Food manufacturing
1.34
24.173
NAICS 551 Management of companies and enterprises
1.28
30.404
NAICS 425 Electronic markets and agents and brokers
1.26
13.198
NAICS 424 Merchant wholesalers, nondurable goods
1.25
30.204
NAICS 112 Animal production and aguaculture
1.22
3.482
NAICS 454 Non -store retailers
1.22
6.476
NAICS 518 Data processing, hosting and related services
1.22
3.726
Oregon continues to be a leader in fornsm- and agriculture. IX\ hile the Oregon economy is much more
diverse than it as thirty years ago, &rzctry and agriculture still exhibit employment that is concentrated
at mar- times the national average.
In addition to forestry and agriculture (and related industries) the sour. inchmy strengths in 0mg on can
be explained for many of the 3-digit NAICS classifications. Computer and electronic product
manufacturing is certainly dues in no small part to the presence of Intel and Tektronix in the Portland
area. Priman' metal manufacturing is concentrated as a result of the continued operation of Oregon's -
aluminum industry. Non -st rc retailers such as Harry and Daeid contribute to the strength in that
industry sector. Beverage manufacturing is likely explained from the strong and growing wine and craft
beer industries in Oregon.
Other sectors arc more difficult to explain. for example, the strength in membership organizations and
associations is not explained by any reason intrinsic to gcoisaphic region as to why this ini sector
` \AI[S - Aorrh Amcrb L11 IndurinA CLrr BC Loon Srxmn
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City of Central Point Comprehensive Plan Economic Element
would benefit flow being located in Orcg m. It is also not explained by the presence of any one large
dominant membership association that happens to be located in Orcgm. Similarly, the publishing
industry sector is one where there is no obvious large company that omnibutes to the concentration of
those indusnics nor is there any large intrinsic geographic benefit from operating that npe of ini in
Oregon versus somewhere else. Orcg ox's attraction, wham not otharvrise explainable, is sometimes
attributed to its qualin� oflife that influences those who make decisions on where certain firms will locate.
Table 3.2.2
Oregon Industries with LQ a 0.80 and Employment> 1,000
(Soume_ Bureau of Labor Statistics)
Industry
Oregon
LQ
Statewide- -
Employment
NAICS 512 Motion picture and sound recording industries
0.78
3,525
NAICS 541 Professional and technical services
0.77
73,254
NAICS 314 Textile product mills
0.71
1,036
NAICS 481 Air transportation
0.69
3,919
NAICS 814 Private households
0.68
5,406
NAICS 221 Utilities
0.66
4,492
NAICS 446 Health and personal care stores
0.66
8,035
NAICS 336 Transportation equipment manufacturing
0.62
10,747
NAICS 517 Telecommunications
0.61
6,704
NAICS 326 Plastics and rubber products manufacturing
0.58
4,551
NAICS 315 Apparel manufacturing
0.57
1,078
NAICS 212 Mining, except oil and gas
0.56
1,479
NAICS 335 Electrical equipment and appliance mfg.
0.52
2,349
NAICS 523 Securities, commodity contracts, investments
0.48
4,878
NAICS 325 Chemical manufacturing
0.37
3,565
Table 3.2-2 depicts those industries- where Oregon has low relative concentrations. Scecral of the
industries- in which Oregon has low concentrations- of employment are unsurprising. Chemical
manufacturing and plastics- and rubber manufacturing am unsurprising because these industries- tend to
cluster around pctrolcum and natural gas- production centers- with access to major international ports-; no
such arrangement exists in Oregon. Portland International Airport is the State's largest airport but is not
a major hub for ant of the national carriers- or air freight handlers-, therefore air transportation would not
be expected to be a strong indus-tn' in Oregon. Oregon does- not produce significant amounts- of cotton
nor is it proximate to smthede fabric resources that are petroleum based and, therefore, it is-not expected
that Oregon would be strong in those industry sectors.
Them is one indus-tn' sector in which Oregon has a low concentration that is problematic but mat' also
represent a significant opportunity for the State. This sector is Securities-, commoclite contracts-,
investments. Certain major metropolitan areas- such as New York Cite, Chicago, Los- Angeles-, San
Francisco, Atlanta and Houston already have high concentrations- in these sectors- and some of their
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City of Central Point Comprehensive Plan Economic Element
comparative adyantagges- would be expected to endure from the existing concentrations- of intellectual
capital and infrastructure. However, the digital world has reduced or eliminated mam barriers- to
operation of these open of industries- in smaller metropolitan areas-. For example, well -known Berks-hire-
I- lathawa,. is based in Omaha, Nebraska kith a population of less- than bald a million people. It is-
unknown whether this weakness- will eyentualh become a sector of strength in Oregon, but it is worth
recognizing industry sectors that are relatiNch sparse in Oregon but which represent ao area for potential
growth.
In addition to specific industry strengths, Oregon's generally fairs well when its relative economic
position is compared to other states. Table 3.2 -3 depicts Oregon's national ranking across- a range of
economic indicators-.
Table 3.2 -3
Selected Economic Indicator Comparisons
(Ranking is out of 50 States plus the District of Columbia)
(SOU¢e_ see sale desvialem column)
Selected
20 281
Composite Score by Site Selection Magazine
Ranking
Data
Data Description
Category
Taxes
taxes as a percent of private sector Gross
Educational
State Product
Census data from 2009, ranking based upon
5 1'93
18
292%
Attainment
percentage with bachelor's or higher degree
Median Household
21
$51,862
Census Data from 2010 -2011
Income
Business Climate
20 281
Composite Score by Site Selection Magazine
Data from Council on State Taxation; Ernst &
State and Local
1 3Z%
Young Report 2011; Data is State Business
Taxes
taxes as a percent of private sector Gross
State Product
Entrepreneurship
5 1'93
University of Nebraska Entrepreneurship Index
Index
2010
From an educational attainment perspectnc, Oregon ranks 1811, of the 50 states', for residents with at
least a bachelor's degree. Figure 3.1 2 ahoyc depicts tine strong relationship bchveco unemployment and
eollegedeggree mnuument and therefore Oregon's respectable ranking in this area hones well from a lahor
market fundamentals perspectiyc. The median household income is ranked 21" which is also respectable
and arguably ideal; hung near the top of median income is not necessarily ideal because it can cause
localmcd inflation that can result in disproportionate impacts on households on the lower ends of the
income spectrum. Similarly, Oregon is gn•en a ranking of 2011, by Site lelectioiu magazine, a periodical
targeted at those in the industrial, large office space, and campus dcyclopment pattem real estate markets.
There arc other arras where Oregon ranks high. Oregon is tied with North Carolina as the states with
the lowest oycrall state and local tax rates on businesses, State of Oregon tax revenues rely hcayily on the
personal income tax. Local property taxes arc limited by Measure 50 which cn•crs all real estate open
' Lndudcs D,,nct of Columhia
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City of Central Point Comprehensive Plan Economic Element
including commerdal and industrial. In combination, this structure results in low oycrall business taxes
in Oregon.
Business formation has historically prnided the greatest Potential for job creation. Oregon has risen
from the bottom 20`9" of states to number 5 in the entrepreneurship index published by the Univeraty of
Nebraska. Entrepreneurship creates new businesses and nev businesses produce new jobs. The rise in
Oregon's ranking on this index is arguably the single most crcourprog signal for improvement in the
Oregon ecmomv.
3.2.2 Statewide Economic Development
There arc numlxr of efforts at the statewide Icvcl that arc directed at cc momm development in Oregon.
Some of these arc the result of direct State of Oregon investments. The State of Oregon has expended
significant resources and placed policy emphasis on education, innovation to support knowledge -based
economic growth, and infrastruct rc. Example investments that arc likely to affect Oregon's cc mmig
over the next [went- ycars include
• Oregon Nanoscienee and Microtechnologies Institute (ONAMI): ONAbtl's collection of
laboratories and researchers include the Ixxn- 1. Lokcy Narotcchrology laboratories in Eugene,
an irtematiorallt- recognized facility with more than 20 advanced materials characterization and
nanofabrication instruments, micro -level manufacturing and engineering research at the
bticroproducts Breakthrough Institute in Corvallis; and the Center for E,Icctror Microscopy and
Nanofabricadon in Portland.
• Oregon Built Environment and Sustainable Technologies Center (BEST): Oregon BPST
connects the state's building industry to its shared network of undversit labs at Portland State
Eriver,m, the Oregon Institute of Techrolog, (in gon State I niver,m and the I ca,cr,m of
Oregon.
• Oregon Translational Research and Drug Development Institute (OTRADI): OTRADI
has unique "high throughput" facilities at Portland State I riversm that provide undversm
researchers and small biotech companies with access to cutting edge drug disuuvcn equipment
and expertise, speeding up research and allowing companies to compete in the biotech sector.
• Connect Oregon: Connect Oregon has now completed is fourth round of infrastructure
project funding and most of the Connect Oregon 111 projects arc complete or rearing
completion. Connect Oregon is a grant program that supports transportation infrastructure
imcst rects that serve dual purposes to support internodal transportation connections that arc
expected to result in additional direct cumomic development This program has supported
airports, rail transportation and marine port infrastructure throughout the State. The Port of
Portland and Port of Coos Bat have berefitted especially from the program as these two ports
am Oregon's gateways to world markets for goods too heavy to ship by air.
• Oregon Learns: 40 -40-20 Plan: Oregon, like all states, invests hcavik in education. Erom an
economic devclopment perspective, education investments arc ultimatck workforce
development. Oregon has set a goal to have 40 percent of its population a+ith at least a college
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degree, 40 percent of its Population to have at Icastan associate degree /technical certificat_ and
20 percent with a high school diploma. This is an apgessive target and mould require roughka
doubling of higher education through -put and high school drop -out elimination. Even
significant progress toward this goal mould result in a markedly more capable workforce and one
that mould result in a more productive workforce.
Business Energy Tax Credit (BETC): The business cccnin tax credit si st_m resulted in man,
large investrnents in renewable eneng over the last ten ,cars. At the present time, these tax
credit opportunities have been markedly pared back, howcvcr much of the infrastructure built
over the last ten ,cars will common, to supply energn and jobs for support and on -going
maintenance.
In addition to direct state investments, there arc other entities and efforts that have the poteudal to affect
cumomic conditions in Oregon. The most promineut of these is Oregon Hcalth and Scicnce t mversio..
Healthcare is an expanding industry in the t cit_d States and healthcare training and research arc
important to mooring future demand OHSL creates opportunities for Oregon to maintain a competitive
position in this sector on a rnjgnonal and national keel.
Other cc momic development activities in Oregon have centred on entrepreneurship. fusiness
formation is one of the best pot_rual sources of job and wealth creation. Howcvcr, business formation
is a high risk Promie. Entities such as the Oregon Entrepreneurs Nchvork and Oregon Angel Fund have
formed to address the capital and knowledge nerds of entrepreneurs and small fast- growing companies.
Creating a cultural environment to support new business creation and the growth of innovative
companies can reduce risk and increase successful outcomes.
3.3 Economic Outlook and Implications for Central Point
It's challengnog to summarize the broad national and state cumomic trends and turn distill them down in
a manner that provides meaningful gnadance at the local Icvcl for a community such as Central Point.
This general truth is made more acute by current conditions in the national economy which has relatively
cxtreme positive and negative forces at work. The strong positive forces include near record low interest
rates, a large and young population that will be ent_ring the workforce and which is rclativclv wcll
educated, significant available production capaci4} redrawn energy pnces, available capacity in the labor
market, and an improving real estate sector. Strong negative forces include largo, trade imbalances, a
Federal Reserve balance sheet that is groving at an unprecedented rate, largo, Federal budget deficits that
must confront increasing entitlement costs against a backdrop of political stalemate, health care cost
increases that thrcat_n the broader ccmomv; and immigration policy and management that has caused
large -scale labor market distortions.
At a state Icvcl, the cc momic drivers and cumomic dnvclopmevt activities tvd to be Portland centric
and rclated to the Villamette Vallco more broadly. The irony is that the local economy tends to be
influenced as much by the California ecmomv as it is by the cumomic activm in Portland specifically
and the overall Oregon economy more generally. The California economy is so diversified and
represents such a largo, share of the national economy that the condition of the California economy tends
to vary rclativclv directly yvith the condition of the national economy and the improving real estat_
market in Calfomia should support some economic recovery there.
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City of Central Point Comprehensive Plan Economic Element
The Cit- of Central Point has no direct r mtrol and mladech- 8tde influence on the trajectory of the
national and west -c oast economics. Given the extreme forces at work at the national Icvcl, predicmg
future cumomic c nditons invokes high levels of uncertainty. Thus, for local land use planning,
purposes, the prudent approach is to plan for cumomic growth that would be expected to accrue
through modest cumomic improvement from current c nditons and that improvement is most likely to
come through a combination of proportional sharing, of imprrned national conditions as well as specific
growth in industries for which Central Point is well positioned. This can and should include
identification of targeted opportunities for growth specific to Critical Point and the same is required be
the Goal 9 rule.
3.4 Regional and Local Trends
This section focuses on Jackson Count- and Critical Point cc momic conditions and trends. M orc
locabcd anah3is prortides gmatcr insight into local economic dmamics and illuminates cumomic
opporcurtics. The anah3is rcbcs upon information from a number of sources including the Bureau of
Labor Statistics (BLS), the Burcau of E,conomm Analysis (BEd), Oregon Labor Market Information
System (OLMIS), and the Census Burcau.
Generally, the employment and business data presented in the Economic P;Icment hercin is based on the
County geography. Detailed emploomocet and business data for the City proper can he obtained using
the hS-202 data set from the Oregon Employment Department However, this data set is c nfidenfial
and disclosure of the data is restricted. This is not a problem in larger cities where more businesses arc
present so that most of the major trends can still be anahzed kyithout creating c nfidentiatc conflicts.
However, in smaller communities a "small oumbca problem" arise that limits the quantitative value of
the data. These data restricfions can further impair the qualitative component of the Economic Element.
This can cause results where data limitations restrict qualitative anal,is and evaluation of economic
dmamics that arc well known in the community. Consider a small high growth company in a small town
that is the only major employer in that sector, like the dairc products manufacturing sector for ecample.
This small, but i cn interesting compam is likely to have their emplorrnent data t]agjred as c nfidential in
the ES -202 reporfing. This creates a paradox where the mason for wanting to analac that company on a
qualita nc lcycl is because of its employment growth but maintenance of the required confidcomilit-
precludes this discussion.. To avoid this paradox, the quantitative components of the emplolmeet and
business data rO on count- -level data and the more specific community analysis is based upon known
business preseece in the planning area.
3.4.1 Demographics
E,c nomics and demographics arc interrelated phenomeea. The causal rclafionships between the two
pheeomena is a source of vigorous academic debate, but for purposes of land use planning, all that must
be understood is that demographics and economics vary directly, i.c. population increases, employment
increases.
Demographics represent two components of the economy— the labor force on the production side and
households on the consumption side. Aggregate consumption varies directly with the number of
households and their associated populations. Central Point's prior Economic Elcmcut charactcriz,
Central Point as a "bedroom community" in making obscn•ations that there is a rclativcic small amount
of emplm meet and commercial retail services actually located in Central Point in proportion to the Cit's
Pege 16 o /51
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City of Central Point Comprehensive Plan Economic Element
population. f {a%'Ing balanct, boilbecra co mm¢CJal retail and population Is espccialll Important from a
local goecmance perspective in Oregon. Commercial lands tend to demand rclatinclt fe%v municipal
sev%•ices but have the highest land valuations and therefore product, the highest levels of general fund
revenue through propert9 ta_ces for a City. Residential populations demand considerable municipal
sev%•ices but produce comparativcla less in property ta_ces.
Demographic relationships to the cumomv arc highly localized Cnderstanding local demographics
provides excellent insights into localized cumomic forces. The Census Bureau provides detailed
information on local demographics.
Figure 3.4 -1
Population Pyramid
Courre, us census Bureau)
The population peramid for tic Cm of Central Point depicts a apical shape for a non- universm town.
The "gap" in residents aged 20 -24 exists in most even non- universir% town becaust, this is tic age whom
a segment of tic population leaves to attend college or obtain emplocment elsewhere. Central Point's
population is somewhat less top -bcavc than tic nation as a whole or tic Count%- as whole; fewer people
aged 65 and older live in Central Point. Thus, cticn though tic region experiences high levels of retiree
relocation that does not appear to be tic case in Central Point, although tic Twin Creeks project mac
expand tic upper levels of tic peramid over tic next ftw scars. Central Point bas a large percentage of
families will, working -agc ind%duals aged 30.50 and their children under tic age of 14. Proportionally,
Central Point has- bigher levels- of working age individuals- than the population as wholt, that represents a
strong labor bast, that have families and will demand education services. Fewer retirees- will result in
lover overall levels- of demand for medical services- and fewer transfer payments into nut, local economy
through Social Security and Medicare
Page 17 o /51
CAP062713 Page 34
Central Point 2010 Population Pyramid
v...,n
50 to I
15 to In
Ilk
10 to I
m r9y�fi
The population peramid for tic Cm of Central Point depicts a apical shape for a non- universm town.
The "gap" in residents aged 20 -24 exists in most even non- universir% town becaust, this is tic age whom
a segment of tic population leaves to attend college or obtain emplocment elsewhere. Central Point's
population is somewhat less top -bcavc than tic nation as a whole or tic Count%- as whole; fewer people
aged 65 and older live in Central Point. Thus, cticn though tic region experiences high levels of retiree
relocation that does not appear to be tic case in Central Point, although tic Twin Creeks project mac
expand tic upper levels of tic peramid over tic next ftw scars. Central Point bas a large percentage of
families will, working -agc ind%duals aged 30.50 and their children under tic age of 14. Proportionally,
Central Point has- bigher levels- of working age individuals- than the population as wholt, that represents a
strong labor bast, that have families and will demand education services. Fewer retirees- will result in
lover overall levels- of demand for medical services- and fewer transfer payments into nut, local economy
through Social Security and Medicare
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City of Central Point
Comprehensive Plan Economic Element
On the national level, unemployment rates vary by educational attainment and this- ralations-hip tends- to
be raflected in local labor markets as well. Thus-, an examination of educational attainment in Central
Point is valuable when considering the local labor market.
Page 16 o /51
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City of Central Point
Table 3.4.1
Education Attainment by Age Group
Courre, us census Bureau)
Comprehensive Plan Economic Element
Education by Age Oregon Jackson Central
County Point
Population 18 to 24 years
358,370
17,203
1,464
Less than high school graduate
16.60%
19.70%
26.60%
High school graduate (includes equivalency)
31.40%
37.20%
38.50%
Some college or associate's degree
44.10%
38.70%
30.90%
Bachelors degree or higher
7.90%
4.40%
4.00%
Population 25 to 34 years
517,603
23,369
2,437
High school graduate or higher
8770%
85.00%
83.50%
Bachelors degree or higher
30.00%
21A0%
22.60%
Population 35 to 44 years
501,819
23,304
2,240
High school graduate or higher
88.60%
87.50%
90.40%
Bachelors degree or higher
31.90%
21.20%
17.80%
Population 45 to 64 years
1,037,164
58,712
3,611
High school graduate or higher
9140%
92.50%
9340%
Bachelors degree or higher
29.80%
25.60%
1920%
Population 65 years and over
522,578
34,993
2,483
High school graduate or higher
85.20%
85.80%
82.00W
Bachelors degree or higher
23.60%
23.80%
13.50%
Overall, the educational attainmecit of Cchtral Point residecit, compare Gi,rably with Jackson Coun4-.
IIo,,cr, neither the City- of Cchtral Point nor Jackson County compares favorably with Oregon as a
whole. for working people aged 25 -64, Oregon has approximatch ten percent mom reidecits with a
bachelor's degree or higher when compared to both Jackson County and Central Point_ Most of this
differential is not the result of high school diplomacc; the rate of high school diplomacc is cssenoallc the
same for people aged 25 -64 for Oregov, Jackson Count- and Central Point.
The CCVtal Point data doe depict a cause for concem in the population aged 18 -24. The rate of the
population with Iron than a high school diploma is a full ten percent Iron than for Oegon and is five
percent Iron than for Jackson Camnw. A difference of 10 percent is essentially 146 morn young adult,
without a high school education. CnempImmecit rate tend to he almost twice as high for those without
a high school diploma so this data may signal some cicw social challenge for the City that am not preccit
in the Cites current Population, such as inercased crime and /or demands for social assistance.
Because mtail commercial husinc,se sell good to households, the cinch for retail commercial generally
varies with population growth. Thus, it is masonahle and appropriate from hoth a municipal sentce
standpoint and a Goal 9 standpoint to plan for retail commercial lands in relation to projected population
growth. The planned population growth for Central Point is governed byJaekson County's coordinated
population forecast as contained in the Jackson County Comprehensive Plan. The Jackson Count'
Comprchecisive Plan fomcast, that Cecitral Point will have a population of 27,410 people by 2033 which
equates to a 2.05 percent annual average growth rate from 2013 to 2033.
Page 19 o /51
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City of Central Point
Comprehensive Plan Economic Element
3.4.2 Wages and Employment
Households have three soume of income wage, investments, and transfer palments. For most
working-agc households, wage arc the source of the vast ra iq- of income. Household income is
returned to the ec nomv in the form of household consumption, taxes and investments. Thus, wages
and employment havesigrtiihcantimp8canons for any cumorm.
Figure 3.4 -1
Employment Trends
(Seems_ Oregon Labor Markel In formation System— OrMIS; total covered mega empbymenlJ
Jaclason County Employment and Pay Trends
—Ells l rem
2tal 2➢02 sect 2kc, tiros 'sits 2 C7 Xot 2ko X a 201"
Figure 141 depicts average pay in Jackson County in absolute dollars and the overall level of
employment Employment levels dmppecl dramatically as a result of the recession in 2008. This
differential translates into approsimateiy 5325 million less wages circulating in the Jackson County
ecmomv eurrendv than was circulating in 2007. In rough numbers, this means the crsmomv off aekson
County is about 10 percent smaller in absolute dollars currently than it was in 2007.
However, for those who have remained employed during the recession, absolute wages have increased at
the same pace and were not interrupted by the recession at all. Some of this trend may be the result of
changes in producnity. For example, the same workers may be doing more work for only marginally
more compensation. Ipso, new technology implementation may have increased productivity such that
average compensation has been able to rise without the need to hire additional workers. Inflation has
been held in check during this period and thus it would appear that average compensation increases have
kept pace with inflation during the period.
The Census collects detailed data on employment during the decennial census. This data provides
insights into industries in which the residents of Central Point are emploced and the relative
compensation across industries. The Census data reports the residents' emplm ment data and is not a
census of businesses and employment within Central Point itself. However, matching regionalk strong
industries with the existing residents employment characteristics is an logical economic development
strategk.
Page 20 of 51
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City of Central Point
Table 3.4 -2
City of Central Point Residents Full -time Employment and Earnings
(scnme, us Census Bureau: 2010 Census)
Comprehensive Plan Economic Element
IrdciL7 /SCbject C-egor la do or co crry cart- alPOnt
r o r
I4ed M { 11 9a IAed 11 ior
T 4I Ea-ii Totil C C T 6I Ej, ii i, C
Full -time, yearnound
civilian employed 1996784 $40724 54242 $35288 867% 5505 $32952 809%
population 16 years and
over
Agriculture, forestry, 35,774 $29,791 1,210 $37736 126.7% 63 $17,386 511
fishing and hunting
Mining, quarrying, and oil 1402 $48031 152 $45,104 93.1% 40 $3],174 768%
and gas extradion
Construction 78,418 $43,790 3,718 $41,483 943% 707 $35,013 80.0%
Manurmunng 164,921 $44,444 6203 $33,027 743% 597 $34,122 768%
Wholesale trade 43,538 $43,434 1,550 $42,847 98.6% 164 $42,917 98.8%
Retail nod. 12],169 $31,543 9,137 $30,800 976% 1,006 $28,607 90]%
ransportation and 43,987 $46,791 2,671 $44,756 95.7% 386 $55,205 118.0%
warehousing
militias 12,662 $61,310 390 $53,472 872% 41 $68,417 111.6%
Id- 1-nh.d 24,265 $45,946 1,213 $43,349 94.3% 65 $34,234 74.5%
Find use and l nsurance 55,976 $46534 2237 $39,339 805% 187 $29,632 637%
Real estate and radial 25,691 $39,036 1,171 $33,059 843% 42 $22,885 58.6%
and leasiig
Professional, sdentirm, 70242 $56,023 2,406 $40,930 720% 33 $02,031 144.4%
and technical services
Managementof
companies and 1,263 $57,585 70 $59,113 102.7% 0 - -
enterpuses
Administrative and
support and waste 36,960 $30,411 1,976 $29,579 973% 336 $16,597 546%
management services
Educational services 64,251 $44,176 2,241 $42936 97.2% 214 $42333 95.8%
Health care and social 131582 $37,454 8,109 $34,881 93.1% 727 $40,091 107.0%
assistance
Arts, ememenment, and 17133 $32439 925 $28 0,13 86,4% 54 $30,172 91
recreation
Accommodation and 50,308 $21,602 3,138 $18,852 873% 207 $17,802 824%
food services
01M1er services, except 44973 $32332 2,743 $31,021 91 375 $17 des 53.7%
public administration
Pub4 c adminlsudden 66269 $52501 2,902 $51,763 986% 261 $53552 102.0%
The numbers in the tar right column depicted in black bold g?cfacc arc the inchtrio wbcrc Ccntral
Point rc idcnts earn 100 percent or morc than the statctividc median. In tcar, of largo differentials, only
one industry bas significant number of employee and pa, significantly bigbcr wag, than the statctividc
average. That industry is transportation antl warehousing. Jackson County bas a structural advantage in
Page 211 1
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City of Central Point Comprehensive Plan Economic Element
the transportation indushrc because California doe not allow triple trailers and Oregon doe. This
require loads to be rchuff1cd in Jackson County. Also, mant't'cars ago a company called Attawat gmw
into a rclatiecly large truck brokerage in Medford. Ultimately, the enterprise failed but not by reason of
an unsound business model and consequently, individuals who gained experience in the industry started
their own firms and a cluster of truck brokerage businesses has existed in Jackson County crxx since.
Thcsc arc both factors that halt, demonstrated durable comparative advantages in the transportation and
warehousing industry in Jackson County and these advantages halt, translated into wages that arc much
higher than the statcvide median in that industry for Cenral Point residents of whom approximately 386
arc employed in that sector.
Comrcrsclt, retail trade is depicted in rcd bold typeface because of its relatively low wages in Cenral
Point. Typically, retail wages arc somewhere near the middle across all industries but mud to Lx relatively
compctitivc across geographies. Yor csamplo, the Jackson County median is only slightly less than the
star ..id, median. 11o,, ex, Central Point's median is almost ten pemcnt below the stamwidc median
and is over seven percent less than the Jackson County median. Bccausc of the compctitivc
compensation structure within this industry sector, retail may represent an opportunity to jrrow wages if
Central Point can increase its retail employment base.
Table 3.4 -3
State of Oregon Employment Forecast for Jackson and Josephine County
(source, Oregon Employment Department - OLMUs)
Sector
2010
2020
Net
Increase
Total payroll employment
99,619
113,969
14,359
14 '
Total private
83,919
97,649
13,739
16%
Educational and health services
16,670
29,899
4,139
25%
Trade, transportation, and utilities
22,289
25,329
3,949
14%
Leisure and hospitality
11,259
12,760
1,519
13%
Professional and business services
8,229
9,690
1,470
18%
Manufacturing
8,330
9,590
1,260
15%
Construction
3,640
4,290
650
18%
Financial activities
5,120
5,690
570
11%
Other services
3,470
3,990
520
15%
Natural resources and mining
2,930
3,370
440
15%
Information
2,010
2,160
150
7%
Government
15,700
16,320
620
4%
3.4.3 Workforce Commuting Patterns
Traecl to and from work is usscntially a labor forts, cost. The longer and more ecpcnsiee the commute
the higher the wage must be to justify the traecl costs. Thus, it is useful to constdcr commuting pall
when cealuating labor force conditions.
Page 22 of 51
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City of Central Point
Table 3.4.4
Central Point Resident Commuting Patterns
(source, us Bureau of site census)
Comprehensive Plan Economic Element
Worker Travel Information
(workers 16 years and over)
Oregon
Jackson
County
Central
Point
MEANS OF TRANSPORTATION TO WORK
Car. truck. or van
82]%
86.5%
93.8%
Drove alone
72.0%
768%
86.0%
Carpooled
10.8%
9]%
7.8%
Public transportation (excluding taxicab)
4.P%
09%
0.0%
Walked
3.9%
34%
2.0%
Bicycle
2.1%
14%
14%
Taxicab, motorcycle, or other means
1.0%
1 0%
02%
Worked at home
6A%
fi]%
2.]%
TRAVEL TIME TO WORK
Less than 10 minutes
17.5%
206%
10 to 14 in rates
16.9%
222%
29.]%
15to 19 minutes
16.5%
193%
24.7%
20 to 24 ml notes
15.0%
152%
11.2%
25 to 29 minutes
5.9%
50%
3.4%
30 to 34 minutes
11.9%
83%
5.5%
35to 44 minutes
5.4%
33%
1.8%
45 to 59 ml notes
5.6%
29%
0.4%
60 or more minutes
5.3%
2]%
1.6%
Mean travel time to work (minutes)
22.1
18.4
14.81
PLACE OF WORK
Worked In state of residence
97.8%
98S%
99.5%
Worked In county of residence
]].5%
949%
W] %I
Worked consists county of residence
20.3%
39%
1.8%
Worked oulsiste stale of residence
22%
12%
0.5%
Living In a place
79A%
743%
100.0%
Worked In place of residence
38.fi%
37S%
21.0%
Worked outside place of residence
40.8%
36.5%
]9 0%
Not living In a place
20.6%
25]%
0.0%
Central Point echibits a somewhat unique combination of commuting patterns. Typically, cities that has
a low percentagc of its residents working within the cioL also has relam ep, high commute times. That is
not the case for Central Point. Central Point has only 21 percent of its residents who work in Central
Point but Central Point residents haec much shorter than average commute times when compared to
statewide and count, wide averages. The logical explanation for this unusual data relationship is that high
percentages of Central Point residents work in north Medford which in mans cases is right across the
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City of Central Point
Comprehensive Plan Economic Element
street or that work in lA hire Cite which is proximal and can he accessed via relamelt' uneongasted
sections of Interstate 5 and Table Rock Road. Given the short commute times reported in the census
data, this inclicates that Central Point is all positioned to provide labor that is effectively lass expensive
than the regional or statetvidawomforces. Central Point is in factcantral in relation to the regional jobs.
3.4.4 Economic Development Context
In addition to the quantitative measures, Goal 9 encourages cities to consider the qualitative traits of their
local economics to support future economic daralopment and emplot-ment growth. These qualitative
traits are arfloated below through a simple SIXVOT assessment (Strengths, IX\aaknassas, Opportunities,
and Threats).
Table 3.4 -5
SWOT Evaluation of Central Point Economic Context
(Screw._ City.f Central Point)
Trait
Strengths
Weaknesses
Opportunities
Threats
Relatively low
Capitalizing on
Direct
Few large employers
add a few larger
percentage of
If relative wages
Failure to
this opportunity
communication
located in Central
employers in one
capture
Economic Development Efforts and collaboration
large retail to
sectorthen it can
can be Increased
Location Size and Buying Power
population.
Relatively low, per-
modestly Central
proportional
of Markets
Statewide and
household Income
Point can capitalize
growth over
strategy with
and local
Development Policy
velo M
pme policy
time, especially
national exposure
o expanding
businesses.
and Agenda setting.
and agenda in that
in specialty
ind
with specialty
population.
footle.
footle cluster.
interchange (Exit
(
Page 24 of 51
CAP062713 Page 41
If Ce Mfal Print Can
Growth around
Capitalizing on
Direct
Few large employers
add a few larger
this opportunity
communication
located in Central
employers in one
Economic Development Efforts and collaboration
Print, Limits role in
sectorthen it can
will require
coordinated
and Programs between City staff
regional Economic
drive economic
Ise
is a nolan essignwith
an tlesignwitM1
strategy with
and local
Development Policy
velo M
pme policy
limited capacity .
impleme Mable
businesses.
and Agenda setting.
and agenda in that
ind
actions.
area.
Page 24 of 51
CAP062713 Page 41
Growth around
Exit 35 needs to
Expansion to Exit
accomplisM1
Central Point has
35 would add an
freeway
Central Point 1 -5
additional freeway
economic
Transportation Facilities and g.d access
tangefor
Ise
is a nolan essignwith
an tlesignwitM1
prioritieswitM1OUt
prouti swath
tw regional
regional
opportunities
limited capacity .
threatening the
network
n
key les to
key lntlusNes to
ind
function
locate them.
interchange (Exit
(
35).
Page 24 of 51
CAP062713 Page 41
City of Central Point Comprehensive Plan Economic Element
Central Point's
Central Point's water
Advocate for
workforce has
supply is via contract
training and
Regulatory delay
access to Rogue
post - graduate
programs that
Maintaining a
Community
with Medford Water
directly benefit
outs have limited
Central Point
and no research
Central Point
good relationship
Workforce Development
preen
Commission and
employment growth
make the Take
takes a practical
mity In the
should continue to
with Medford is
approach to its
sewage treatment is
have adequate
importantt o
Public Facilities and Services
via the Regional
schools to minimize
services.
public facility
limited employability.
capacity to serve
avoid any
programs.
Water Reclamation
out rates.
needs and
future employment
service
Facility Operated by
requirements.
demands.
agreement
Medford all under
disputes.
negotiable long -term
agreements.
Central Point's
Advocate for
workforce has
Them are limited
training and
Regulatory delay
access to Rogue
post - graduate
programs that
High school drop
Community
degree opportunities
directly benefit
outs have limited
College. Southern
and no research
Central Point
employability
Workforce Development
preen
requires additional
employment growth
make the Take
Oregon
mity In the
employers.
and demand
University. the
region. High school
Support local
disproportionate
Job Council and
drop-cuts have
schools to minimize
services.
other training
limited employability.
high school drop-
programs.
out rates.
The completion of
RPS makes
Regulatory delay
possible
RPS is just recently
Capitalize on the
to complete
employment
adopted and some
opportunity for
planning
Regulatory Barriers growth in the Tolo
implementation
targeted
processes to
area to capitalize
requires additional
employment growth
make the Take
on the
planning work,
in the Tolo area
area market
advantages it
ready.
presents.
3.4.5 Regional Competitiveness
planning for economic development should he supported by an understanding of the regiods
competitive position. As a general rule, employers make locational decisions hased upon a regiods
competitive position for their specific indusaw and then make specific choices between communities
within the region based upon localized factors. Thus, identifying industries in which the region can be
competitive is important to develop land use policies and strategies to capture economic development
potential for which Jackson Count is well positioned.
There are several quantitative measures that can be used to assess the ri e strength of industry sectors
within a region. Two commonly used measures are shift-share and location quotient (.Q). These
measures emphasize different economic phenomena. The LQ compares the relative strength of
industries for a geographic region in relation to the nation as a whole The LQ can he concepmalized as
a multiple for that industry. For example, if an industry sector in the State of Oregon has an LQ of 2
then the concentration of that industry in Oregon would exhibit twice the concentration of that industn'
in the national economy as a whole and conversely if the LQ is 0.5 then the concentration of that
indratr would be half the concentration in the national economy. if an LQ is greater one it indicates
Page 25 of 51
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City of Central Point
Comprehensive Plan Economic Element
that the concentration is )seater than the national average and if it is less than one then the concentration
is less than the national average. The LQ is a snapshot in time and does not reflect changes over time.
The shift -share measures the degree to which an industrc sector has outperformed the nation as a whole
within that indusm's emplOCment levels during a specified time period. If an industrc has )sown
nationallc in relation to other sectors, such as healthcare over the last ten mars, but the regional growth
has remained static within the indusm- then there will be a zero shift -share percentage. If the regional
growth outpaced the change in national share then there would be a positive shift - share. A positive shift -
share could even be depicmd where the nation as a whole loses absolute emplolment vs. the regional
share. For example, it of anti lacturing emplolment decreased during the period anah zed but the regional
economc held a constant manufacturing empimnient base during the period this would result in a
positive shift - share.
Table 3.4 -6
Jackson County Shift Share Analysis (2001 -2011)
(Sorme_ Oregon Regional Emnom r Analysis Poured)
NAICS
Industry Sector
Percent Shift
Compared to
National Growth
Net
Employment
from Shift
Total
Employment
31 -33
Manufacturing
9.88
865
2510
55
Management of Comp. & E.
55.43
463
2038
51
Information
19.38
437
452
52
Finance & Insurance
12.38
392
6057
111 -112
Farm
12.41
362
6388
fit
Health Care & Social Asst
2,9
353
15851
48 -49
Trans. & Warehousing
10.2
299
3013
92
State Government
2.37
57
1783
NA
Unreported
0.28
8
3857
61
Educational Services
0.15
2
6226
928
Federal Military
-4.51
-27
5715
71
Arts, Ent ,& Per.
-3.4
-W
968
92
Fetleral, Civilian
-6.44
-109
5796
113 -114
Forestry , Fishing, & Other
-6.63
-126
1513
54
Pmf. & Tech. Services
-4.6
-225
15462
21
Mining
-97.65
-249
3418
53
Real Estate, Rent. & Leasing
4.13
-314
9066
81
Other Services
-8.89
-536
6644
23
Construction
-8.12
-553
1806
56
Armin, &Waste Services
-11.1
-567
603
92
Local Government
-9.55
-688
2512
72
Accord, & Food Services
- 9.33
441
7590
44 -45
Retail Trade
-5.69
-923
2794
TOTAL
-1.82
-1,919
112,062
Page 26 of 51
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City of Central Point Comprehensive Plan Economic Element
The region outperformed the nation from 2001 to 2011 in seven industries that have resulted in
significant relative cmplormcnt ggro with during, the period. Management of companies and enterprises
has the highest percent fain in emploemenf relative to the nation during, the period 2001 through 2011.
6lanufacnidng, has experienced the strongest shift in terms of total empIca, menf relative to the national
ecnomm.
If an industri sector has out - performed in a sluff -share anahsis and the concentration within that
industri also exceeds national averages in an LQ anahsis, then those industries am bkclm to be ones for
which the region has exhibited durable comparative adeanfages. The below table depicts industries in
bold red italics that have an industri concentration greater than 1.2 time the national aecragc and am
also within an broader industri sector inTablc 3.46 whom growth pas outpaced the national rate from
2001 to 2011.
blare of thc,c i rod ustre sector, are those that have been historically strong, in iackson Q unity. Po rest rc
and wood product manufacturing, and agdculmm and food product manufacturing, have historically
been strong, industries in pckon Courgy and they remain so. Duc to it role as the regional sen�icc
center, Jackson Courgy continue to exhibit strength inscieral hcalfhcam industries.
Offer areas of strength in the report hair developed more recently such as truck transportation and
support industries for transportation. Thee as somewhat nctivcr industries and have grown in
prominence in the rcjgnonal economy oier the last tcn hear,. Similarly, management of Companies and
P;ntcrpdscs is a category that did not even exist on the prior classification sstem (Standard Lndusm,
Classification or SIC). This classification involve employment in companies that run offer types of
smaller companies. The employment in fns category is relatively large regionally lneen the somewhat
remote location of the mignon and the Icecls of expertise that would typically Inc required in this type of
indmstn; fns rmiv Inc explained by quality of life and amenity concentrations in thcarea
Page 27 of 51
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City of Central Point
Table 3.4 -7
Jackson County Location Quotient Analysis
(Red Italics — indicate industries that also exhibited a positive shift- share)
(Sounce_ U.S Bureau of Labor Statistics)
Comprehensive Plan Economic Element
North American Industrial Classification
LQ
Employment
NAICS 454 th nshore retailers
8.89
2230
NAICS 113 Forestry and logging
749
245
NAICS 321 Wood product manufacturing
7.27
1436
NAICS 115 Agriculture and forestry support activities
4.89
961
NAICS 111 Crop production
2.39
746
NAICS 711 Performing arts and spectator spans
2.38
558
NAICS 515 eroaddas6ng, except Internet
1.92
322
NAICS 484 Truck transportation
1.75
1338
NAICS 519 Other information services
1.71
156
NAICS 451 Spoils, hobby, music Instrument, book stores
1.66
566
NAICS 323 Printing and related support activities
1.54
425
NAICS 813 Membership associations and organlratlons
1.51
1171
NAICS 488 Support activities for transportation
1.47
485
NAICS 441 Motor vehicle and parts dealers
1.38
1370
NAICS 533 Lessors of nonfinancial Intangible assets
1.34
19
NAICS 622 Hospitals
1.33
3668
NAICS 452 General merchandise shores
1.33
2412
NAICS 443 Electronics and appliance shores
1.32
409
NAICS 623 Nursing and residential care facilities
1.32
2452
NAICS 445 Footl and beverage shores
1.31
2176
NAICS 447 Gasoline stations
1.31
636
NAICS 517 Telecommunications
1.3
670
NAICS 562 Waste management and remehlatiion services
1.29
275
NAICS 621 Ambulatory health care services
1.29
4659
NAICS 311 Food manufacturing
1.25
1065
NAICS 551 Management of companies and enterprises
1.21
1361
3.4.6 City of Central Point Competitive Position Summary
\8 'hen all the regional and loeahrCld Factors am stothesized, than appear to be at (cast four Lager industn'
sectors where the Cott of Central Point mat' chibil a strong and durable competitive position:
• The spccialtt' floods cluster that includes Lillic Belle Farms chocolates, Rogue Creamer, and the
ucarbt' Scvcn Oaks Farm just outside Central Point's municipal boundan' represents a small but
unique opportunist' For growth.
• Truck transportation and related support industries pat' high wages to Con' residents and is a
sector that koth the Region and the Cin' arc well positioned to serve.
• Planned population grov¢h in Central Point in the regional plan is expected to support expanded
retail commercial ocithn, the City as the busing poorer of the Cin's residential base expands.
Page 26 of 51
CAP062713 Page 45
City of Central Point Comprehensive Plan Economic Element
Plauncd population growh is also likch to support expanded healthcare services in the cin'.
Overall, this sector is expected to grow rapidly within the region. Existing icncstmcnts in the
City of Medford hospitals am likely to concentrate much of the regional growth in that
geographic area, but Ccutral Point has an opportunity to keep pace with oecrall regional growth
in the sector.
Central Point also has some unique spatial characteristics that may support future economic actieitics in
two other sectors due to the adoption of the RPS plan. Specifically, them am aggregate employment uses
and hrickson Air Cranc that am located within the Tolo t than Rcsc,c Ilrcas. Thcsc arc hoth employer
apes with special needs, but the areas inclusion in the RPS Plan may present opportunities to work with
these employers for mutual hencfit.
M WAT610 Ii1111T, 6
This section of the Economic Element projects- the Cig of Central Point's- long term (20 -year) and short
term (5 -year) supply of needed sites for employment land. OAR Chaptcr 660, Dmsiou 9 contains
specific requirements for emplot mcnt land planning inside urban growth boundaries. Division 9 requires
cities to hays adequate supplies of land to meet emplotment needs for a range of cmplotmcnt
opportunities. Division 9 also requires that emplotmcnt lands be adequate not just from a total acreage
standpoint but to also he functionally adequate to assure that an adequate land supple will he planned to
capitalize on the City's economic opportunities in both quantity and quality.
For purposes of land use planning anahsis, development of cmplotmcnt lands can he categorized into
five generalized development pattern forms office, industrial, commercial retail, campus stdc, and
accommodations teach of these general forms tends to he demanded by different industries and land
demand for these forms varies in important qualitative ways. This land demand section of the heonomie
hlcment characterizes land demand according to these broad economic development forms.
4.1 Economic Growth Rate Forecast
The regional 10-ycar growth forecast by industry is prepared by the Oregon Fatploymcnt Department
and it represents a good foundation from which to develop a t caty year land demand forecast. It is
expected that Central Point will at least maintain growth rates comparable to the region as a whole
across all industries oecr the next twenty years and may reasonably he expected to exceed regional growth
rates in target industries. Central Point's- population is projected to grow at a faster rate (2.00`4) through
2040) than regional employment and thus it is reasonable to ecpcct that employment growth
will at least keep pace with the region across all industries.
However, consistent with the City's competitive positions- described above there are at least three sectors
whcre the Cite is well positioned to capture additional economic opportunities and out - perform the
overall regional growth. Those sectors am specialty foods manufacturing trucking and warehousing and
retail. It is in these three industry sectors that the State's- regional forecast is appropriately adjusted
upward to reflect localized opportunities.
Regional Plan Figure 2A4
Page 29 0/51
CAP062713 Page 46
City of Central Point Comprehensive Plan Economic Element
4.1.1 Specialty Food Manufacturing
This is a small but distinguished scctor in the Antral Point economy. Overall, modest growth
assumptions in the manufacturing scctor arc likely to adequamly captum growth potential in this niche
scctor but may buoy a slight edge over regional growth rates. However, csccptional growth in this scctor
is possible clue to the exceptional quality of products in this inch, if such growth in the futum
materializes, then that may warrant a rc- cvaluation of the overall manufacturing employment growth
fomcast in the Economic Elcment.
4.1.2 Trucking and Warehousing
Trucking and warehousing is a strong industry regionally with higher than average employment
concentrations. Alcdian wages in the industry for Central Point residents arc much higher than regional
or state averages. Assuring adequate supply of land for these uses mprescuts an cxecllcat opportunity to
expand on an existing scctor of strength that also pals relatively high wages. Also this industry has
potential interconnections with the wholesaling industry that creates the potential to outpace overall
regional growth to a modest degree.
Central Point is also uniquely positioned to satisfy regional growth and capitalize on regional comparative
advantages- in this scctor. The Grcater Bear Creck Vallcy Regional Plan contemplates- that the "Tolo"
area is well situated for this type of economic activity north of Lntcrchangc 35 which almady scrccs
industrial traffic to \X him City and aggregate resource traffic in the area. Thcm is acre little residential
and commercial development around the interchange. No acw residential d,clopmcat is contemplated
in the regional plan so this aura is well positioned to meet an important regional iced for expanded
transportation and warehousing uses.
4.1.3 Retail
Rctail represents another opportunity for the City of Central Point. Rctail trade and associated
employment tends to vary with population. From a retail trade perspcetiva, population growth is
essentially consumer growth. Thus, it is reasonable to expect that entail trade in Central Point will
outpace the rwo- county regional rate and will keep pace with the annual average population growth as sct
out in the County's- coordinated population forecast for the City. From an industn categorization versus
land use perspective them am some small but important differences. Land use tcrmiaolog. includes
restaurants and bars arc included within the entail catcgon' while restaurants arc categorized in the leisure
and hostility' indusm sectors in NAICS, so growth in this scctor is appropriately consistent with the entail
uses in both categorization schemes such as a boutique.
4.1.4 Planned Growth Forecast by Industry
The bclow Tablc 4.1 -1 depicts a masonablc 20 -pear planned growth rate by industry for the City of
Central Point. This growth rate utilizes- the State's- regional forecast for all industries with the exception
of retail trade and transportation, warehousing and utilities. Rctail trade utilizes a 2.05 percent Avcragc
Annual Growth Rate (AG R) that is equivalent to the planned population growth for the City of Central
Point. The Transportation, IX\ amhousing and Utimcs target average annual growth rate mpmsents the
highest masonably achievable growth rate in this industrial classification.
Page 300/51
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City of Central Point
Table 4.1 .1
Central Point Target Growth Rate by Industry Sector
(sou¢e, Oregon Employment oegadmen c Dry of central Pomp
Comprehensive Plan Economic Element
Industry Sector
State AAGR
Central Point
Target AAGR
Total Private
1.53%
2,14%
Educational and Health Services
2.24%
2.24%
Trade, Transportation, and Utilities
1.29%
2.77%
Wholesale Trade
1.29%
2,16%
Retail Trade
1.29%
2,71%
Transportation Warehousing and Utilities
1.29%
3.49%
Leisure and Hospitality
1.27%
2,13%
Professional and Business Services
1.66%
1.66%
Manufacturing
1.42%
2.38%
Construction
1.66%
1.66%
Financial Activities
1.06%
1.06%
Other Services
1.41%
1.41%
Natural Resources and Mining
1.41%
1.41%
Information
0.72%
0.72%
4.1.5 Comparison to Planned Regional Employment Growth
The Greater Bear Creek Vallcv Regional Plao contains two sections relevant to employment growth
planning`. As part of the regional plan development, E,CO Northwest prepared a regional E,c nomic
Opportunities Analysis. This analysis looked at existing emploamcut levels by City and made long -range
cmploamcut projections for purposes of Urban Reseree planning. The most analogous period in tine
regional plan is the pert 2011 to 2036. During that period, the Regional Plan estimated regnonal
employment grcmth to be approximately 1.34)'a annual average grcmth. However, due to the recessiou
starting Icicls in that pert of 2011 were overestimated in the regional plan bccausc the regional plan did
not predict the largest recession in the post-\\ 'al can in 2008 -2009.
Alethodologicalh, tine regional plants- forecast methodology relied hetvih on the most recent State
forecast available at that time just as Central Point's- Economic Element forecast now relies- hmvih on tine
most recent State forecast However, one would masonably expect those forecasts to not align perlcetla
because the State forecast relied upon in the regional plan was a 10 -year forecast until 2014 that now has
only a year remaining Oycrall, there is nothing that is inc usistcnt lwMcco the li4 f regional growth
rate in cmployment projected in the regional plan and the 214,t growth rate forecast that is specific to
the City of Central Point L GB over this shorter planning period and planning for continued rccorcn'
from the largest recession in the post- A8'\8'11 period.
Scedon 4.15 refers to Tahle 4 -3 to tippendic VI I of the Grcerer Beer Cl Valle, Regional Plan
Page 31 of 51
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City of Central Point Comprehensive Plan Economic Element
4.2 20 -year Land Demand Estimate
The Central Point target aecragc annual growth rate in Table 4.1 -1 can be utilized to create a 20-war
employment land demand estimate for the City of Central Point. Fmplotment land demand estimates
can be projected using a yaaig of techniques. One technique c uNcrts the projected growth rates into
projected employees and then uses aNcragc employee space needs and floor area ratios to project future
land needs. Then these land needs must be aggregated by the dcNclopmcnt pattern type demanded by
each indrism so that the demand projections can ultimatclt' be reconciled with land base supply
calculations. Pesch of these steps acquires assumptions about expected ratios and land dcNclopmcat
efficiencies.
\8'hilc them is nothing wrong with the growth forecast to emploimcat to land needs c n, crsiofa method,
it does acquire seyeaal steps to calculate and mac be unncecssarik complex in some circumstances. That
is the case in Central Point which has an existing built cmploiment land base that is sasofaablc efficient.
The existing built emplo,mcut land base contains a reasonaby efficient representation of four of the five
development pattern types that includes retail commercial, office, industrial and accommodations.
Collectively, these eisting land base conditions can reasonably be assumed to function like an °cisting
population' to which the target growth rates can be applied and future land demands can aeasoaablc be
projected.
The only development pattern that is not represented is the campus development pattern. There arc no
lags campus development patterns in Central Point except for the school district campuses. Other than
a new school, it is not expected that additional lags campus development patterns (i.e. 25 acres or lager
institutional development) arc likely in Central Point . d new school would be most likely planned
through the school facilities planning stamtc and located within the residential land base. There is no
dear point where a "large office dcyclopment" becomes a "campus dcyclopmenP'. In practice, this is a
continuum and it is entirely possible that one or two developments in the 5 to 15 acs range may occur
over the planning period. The design and laamt of such projects may result in them being more or less
"campus like" as opposed to adjaccut "large office sites". The Cin's existing land use regulations allow
for such development patterns in many of the emplo,meat areas and continuing to allow these uses
would allow any lags office /small campus developments to be sited without faced for any land rise
ngulatiofa amendments. In terms of gror,4h planning projections, afay development of this n -pa is
assumed to be captured in the emplo,ment growth rates that arc assumed to demand office space.
To take this approach, the average annual growth rates from Table 41 -lmrist be aggregated according to
the npc of development pattern they arc expected to demand. This aggregation is reflected in Table 42-
1 and the iadustr, sectors if, each estimate arc depicted in the far right column. Leisure and hospitalm
would generally be expected to demand retail space (in the form of restaurants) but also overnight
accommodations type dcvclopmcar patterns. However, Central Point generally allows overnight
accommodations to be located withifa the commercial retail areas and therefore these categories and land
needs may appropriately be aggregated despite the fact that their specific site acquirements may be
somewhat different thafa typical retail.
]Lisa because a ne,c large campus deccloprent is riot considered llkeh' does riot resin the ( :in should preclude
such uses in its land Life planning program for economic def elopment.
Page 32 of 51
CAP062713 Page 49
City of Central Point Comprehensive Plan Economic Element
The aggregated growth rates by development pattern type am the same as the state forecast rates for tic
region for office span and slightly higher for retail due to higher rates of population grown forecast for
Central Point and for industrial where comparative advantages in the transportation and warehousing
sectors am expected to allow Central Point to outperform the regoo overall.
Table 4.2 -1
Central Point Target Growth Rate by Employment Space Type Demanded
Central Point
State AAGR AAGR
Commercial Retail 1.28% 2.48% Retail Trade: Leisure and Hospitality
Office 1 84% 184% Education and Health Services', Professional and Business
Services', Financial Activities', Other Servces
Industrial 1.43% 241% Whdesale', T.W.0 Manufacturing, Constmotlon
The aggregated average annual growth rate b, development pattern topes- shown in Table 4.2 -1 can then
be apphcd to the existing built land base to arrive at a reasonable projection of employment land needs
oecr the next twenty years-. This cstmatc is- proeidcd in Tablc 4.? 2.
Table 4.2 -2
Central Point 20 -Year Employment Land Demand Estimate
(Somme_ Oregon Employment Oep admen f City of Central Point C3A Planning Ltd)
The estimate of employment land demand in Table 4.2-2 depicts- the net buildable employment land"
needs- for the City of Central Point across- all industry categories- (not counting additional land for
employment in the education sector which would be located in residential areas- and determined through
the school facilities needs- planning statute). The 183.2 acres- is projected to be total need within loth tic
existing LIGB and any, additional land that anght be acquired outside the existing LIGB. From an urban
growth 1, oundarc and total land need perspectn e, the City will need approxial an additional 27 to 55
more acres- to accommodate future growth for a total of 210 to 240 total additional acres-. This additional
acreage corresponds- to the need for an additional 15 to 30 percent of gross- acreage for street rights- of
way".
I Vet buildable employment lands arc those lands that arc planned for employment uses and qr, reit free
from development constrain¢. Vet acres arc the private buildable acres and do not include right of ee�ay acreage
.sary to access these lands.
° The net - togross factor in the Regional Plan on average is T" , for all and uses; The higher end ofnet to gross
range expreaeed in the Cro of (onto l Point Lconomlc Llereent reflects the potential for some initial employment
Page 33 of 51
CAP062713 Page 50
Approximate
Central Point
20 -Year Land
Space Type
Existing Built
Target AAGR
Demand
(net acres)
(growth rate)
(net acres)
Commercial Retail
94.5
2.48%
60.7
Office
48.3
1.84%
21.4
Industrial
163.3
2.41%
101.1
Total Net Acres
306.1
183.2
The estimate of employment land demand in Table 4.2-2 depicts- the net buildable employment land"
needs- for the City of Central Point across- all industry categories- (not counting additional land for
employment in the education sector which would be located in residential areas- and determined through
the school facilities needs- planning statute). The 183.2 acres- is projected to be total need within loth tic
existing LIGB and any, additional land that anght be acquired outside the existing LIGB. From an urban
growth 1, oundarc and total land need perspectn e, the City will need approxial an additional 27 to 55
more acres- to accommodate future growth for a total of 210 to 240 total additional acres-. This additional
acreage corresponds- to the need for an additional 15 to 30 percent of gross- acreage for street rights- of
way".
I Vet buildable employment lands arc those lands that arc planned for employment uses and qr, reit free
from development constrain¢. Vet acres arc the private buildable acres and do not include right of ee�ay acreage
.sary to access these lands.
° The net - togross factor in the Regional Plan on average is T" , for all and uses; The higher end ofnet to gross
range expreaeed in the Cro of (onto l Point Lconomlc Llereent reflects the potential for some initial employment
Page 33 of 51
CAP062713 Page 50
City of Central Point Comprehensive Plan Economic Element
4.3 Site Requirements Analysis
Goal 9 requires an anahsis of site requirements. Site Requirements arc the qualitative land fcaturc
necessar, for a site to posses in order for the site to meet the needs of busincsscs that mould utilize the
site Goal 9 and it implementing rule at OAR Chapter 660, Division W9 docs not specii' the Icvcl of
detail required in the site requirement analtsis. Morarver, the rule umtemplatc that the site
requirements analtsis is Iikcla to van with the sizc and complecito of the jurisdiction.
The Central Point Economic Elemeet nseetiallt' hmak, its site requirement into three main
development pattern npc: retail commercial; office; and industrial. There arc some other npc of site
that arc not aealt'zed in detail for Central Point but arc worths' of a brief discussion:
Campus dcvclopmcut pattern npc arc those that arc largo, to very largo, in nature (almost
al.os 50 or more acres). Thcsc dcvclopmcut patterns tend to sen, goverumevts, non -
govcmmcutal institutions or vcro largo, multi - national companion. Othcr than school campuses,
Central Point door not have ant' largo, campus dcvclopmcut patterns. No specific source of
demand for Ccutral Point for this tape of usc is ideutificd in the Economic Flement but such
demand is possible In the cveut unideutificd demand materialize for this type of usc, thou
specific targeted amendment to the clement mat' be appropriate to capture the newly identified
demand and to evaluate land supplies to meet the needs. Nothing in the Economic Element
should be umstmed to disallow or be unsupportive for the siting of a largo, campus
dcvclopmcut pattcm.
Overnight accommodations (hotel, and motels) arc a unique dcvclopmcut pattern typo, that is
somewhat different in form than retail commercial usc. However, those usc arc gcucralh
allowed in retail commercial umc and many of their site requirements arc similar and can be
accommodated on retail commercial silos. For this reason, the Ccutal Point Economic
Flemeut door not project demand or analaze site supply for overnight accommodations
independently from other tapes of commercial uses.
4.3.1 General Development Pattern Site Requirements Analysis
The Economic Elcmcnt aealvzc the demand and supply of silos for three major development pattern
type- retail commercial, office and industrial. IXVithiu those gcucal dcvclopmcut pattern types, the
Economic Elcmcnt aealo 7as demand and supply of large, medium and small silos. In practice, there arc
no discrete size hmaks that differentiate betwecv large, medium and small site, but it is useful to aealtzc
different size because the site requirements do van' with firm size Table 4.3 -1 dncril cs the qualitative
site requirement for each of the gencal development patterns analacd in the Economic Elcmcnt.
gro�ah expansion is r,qo he in rho, Tolo ar a (as contemplated he the Regional Plan) and this initial expansion
,r ould include a significant Portion of Lnrersrare 5 right- of -wac.
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City of Central Point
Table 4.3 -1
General Development Pattern Site Requirements
(SOU¢._Cityo /Ceh1G Point)
u
u
Z
O
Comprehensive Plan Economic Element
es typically require
development requires
8 -30
pGrimpricialthat can be 100 acres Grmore. Outd GGrstorage sales
all urban facilities
premium access and
can demand very large sites. These users will anchorcommemial
and services such
c cellent visibility for
and attract customers for medium and small users. Must be
as watersewer.
customer attraction.
located adjacent to and visible from major arterials and state
storm drainage.
Foot traffic and access
highways .
police and fire
to public transportation
Med /
Medium commercial uses can locate within larger blocks of
protection.
can also be Important.
2 -7
commercial or may function as a stand -alone community
electricity, natural
commercial uses. Must be located adjacent to and visible from
gas, and modem
major aftenals and collectors If not scat highways.
communications
Small/
Small commercial uses fill In the spaces not used by medium and
systems
0.5 -2
large retail commercial. These tend to be specialy sales that
serve niche retail markets.
Office uses typically
Consumer driven office
Large/
Large office uses will require excellent access to the regional
require all urban
users like branch banks
3.5 -12
transportation network because they have large workforces that
facilities and
& insurance sales must
require capacity in the system. Large office uses can locate in
services such as
have good visibility and
commercial or industrial areas depending on the specific
.Met sewer, storm
access. Other office
requirements ofthe enterprise,
drainage, police and
uses only need
fire protection,
reasonably direct access
Med./
Medium office uses that require customer significant access will
electricity, natural
to the regional
1 -3.5
seekoutand compete for commercial zoned space. Other
gas, and modem
transportation network.
medium office uses may demand business park space intermixed
communications
Airport access can be
with light industrial uses,
systems
essential
Small/
Small office uses are the uses that 'fill in' commercial and
0.25 -1
industrial areas because there needs are the most varied and
requirements the most flexible.
Industral uses may
Access for freight is a
Large/
Large industrial uses tend to conduct site searches on regional,
Gr may not require
top priority and may be
15 -300
national or internal scales. Factors that affect demand depends on
all urban services,
via truck and/or rail
the very specific requirements Gfthe enterpnsethat are difficult to
However, any
Industrial uses
predict a priors.
Industral uses will
sometimes accept more
Med/
Medium industrial uses tend to be price sensitive and seek out
have very specific
remote locations to
3 -14
space within pa They quire
thin business or Glide rks. The times re
and large demands
avoid congestion and
for certain services
that support freight
property ownership that will also result In low real estate overhead
relation to the enterprise,
like power or
movements Airport
sewage capacity
access is often
Small/
Small industrial uses tend to be price sensitive. Low rent Is a
Important
0.5 -25
priority. Small site sizes can create challenges for freight
movement to small Industral sites and also within the sites
themselves.
4.3.2 Target Industries' Unique Site Requirements
In addition, to the general development Pattern s-itc requirements, the City of Central Point has -
opportunities- for economic de,,v opment in areas- of specialty foods- manufacturing, truck transportation
and transportation support services, and retail trade. The site requirements- specific to Central Point for
these target industries warrant more detailed consideration.
Page 35 of 51
CAP062713 Page 52
City of Central Point
Comprehensive Plan Economic Element
Speciwlry Food Products MwrmifwctnriugR The small cluster of busincsses that are engaged in
specialta- food products manufacturing in Central Point hacc small retail store &oats that
accompaac their manufacturing businesses. The sites are generalk small and there is limited
room by expand operations on the existing sites. The segment of I ighwac 99 cohere these uses
are located have good access by 1 -5 which have excellent visibility- directk from Highwm 99.
However, the narrow strip berveen Highwac 99 and the railroad tracks creates a practical limit
on expansion. Central Point should keep lines of communication open with these businesses by
assure that the site requirements for any expausiou are well understood by staff and polic -
makers.
Truck Transportation and Transportation Support Services- Thcsc businesses require both
office space and trucking facilities that are often co-located. Site requirements may also include
space for related uses such as truck washes, muck driver accommodations and intermodal freight
handling. Large outdoor storage and warehouse space is 4pieally required. Adequate expausiou
area is often a factor when selecting a site so that expausiou can be accommodated without the
aced by relocate. Direct access to the interstate freeway is essential and must be located in areas
that are relatively free from umgestiou to enable efficient freight movements. Aside from
transportation facilities, power, and modem communications, some transportation uses mac not
necessarily require the full complement of other urban facilities and services.
Retail Trade- Convenient access to 1 -5 is important but meeting visibility- site requirements
from 1 -5 is Central Point is a challenge. The Pine Street interchange is somewhat umgested and
may raise site requirement concerns among larger retailers. Visibility- from the Pine Street arterial
is good and access can be made reasonably direct Until an anchor center is sited that attracts
regional shopping trips, the site requirements of many small and medium retailers cannot be met
The anchor tenants create a critical mass of shopping activity- that then allows the small and
medium retailers by achieve additional sales with shopping trips that are created by the anchor.
4.4 Projection of Needed Employment Sites
This- scetiou projects- the Cm of Central Point's- employment land needs-. OAR Chapter 660, Division
009 requires estimates of land oceds be the number of sites demanded. hidividual site aceds must be
identified because employment sites must be supplied in rho /e units ". This is especialk true for large sites.
For example, a site for a large warehousing and freight formarcling operation can easilc be 50 or more
acres or a site for large shopping center can be 30 or more acres. These types of uses have minimum site
sizes and below those minimum sizes there is not adequate land to meet the oceds of these emplocers.
Thus, it is N er, possible for a city- to have 200 acres of industrial land that is vacant within its t Gtr but if
all of this land supple consists of parcels seNco acres or less scattered around the t Gtr then there is no
single site thatwould meet that projected demand.
If demand (or need) is not projected by site ope, it then bccomes impossible to later analyze the land
supply to determine its adequacy to supply the number or required fit, Central Point's- projections- of
site needs are based upon potential site size demand ratios or splits. F,ssentially, the aggregate acreage
"' In simple terms, to o three acre sires cannot hacc their acreage added to be one xis acre sire Ifan emplo er needs
.. _ acre site then axis acre ah,h nuit employment site must be provided or put another eai fractions o needed
sites cannot be summed to sadsb discreet site needs.
Page 36 of 51
CAP062713 Page 53
City of Central Point Comprehensive Plan Economic Element
demanded in Section 4.2 is brok,o down according to the sin, ratio splits within each major development
pattern category.
4.4.1 20 -Year Demand for Needed Sites
Table 4.4 -1 depicts the number of needed sites by type. It uses ty pical site sizes for each development
pattern type umsis treat t with the aboNe sit, requirements analysis. The demand ratio splits represen t the
following break downs:
Teo Percent Large /Th irtv Percent Medium /Sixty Percent Small
Thirty Percent Large /Fort' Percent Medircr irt- Percent Small
• Ports- Percent Large /Pifn- Percent Medircri Percent Small
Table 4.4 -1
Estimate of Sites Demanded for Central Point OGB (2013 -2033)
(Somme, Oregon Employment oegaRmenc Only of Pom9
;e Commercial Retail Sites
20.0
1
1 2
dium Comme trial Retai l Sites
4.5
5
6 7
all Commercial Retail Sites
1.0
37
19 7
;e Office Sites
5.0
1
2 2
dium Office Sites
1.5
5
6 8
all Office Sites
0.5
26
13 5
;e Industrial Sites
30.0
1
2 2
dium Industrial Sites
6.0
2
2 2
all Industrial Sites
1.0
13
7 3
The 10/30/60 percent ratio is not expected to be adequate for land use planning purposes from a
discreet site demand standpoint for sey,ral reasons. first, most of Central Point's existing employment
lands base is downtown or along Highway 99. The existing development patterns of there areas are
almost exclusively small site with a handful of medium site scattered throughout. Thus, the existing
employment land base is already skewed toward a supply of small sites. Second, if it turns out that
demand for small sites is higher that initially planned and supplier are ruining low in five to ten years
from the time Of the last L GB amendment, it is theo much easier to add additional smaller site because
a L GB amendment is not required; all that is required is additional land division.
The site demand oumber difference b,treen the 30/40/30 ratio split and the 40 /50/10 ratio split are
not too significant_ Planning for land demands between these tvo splits is prudent and is expected to
adequately captor, demand for large and medium site while still supplying an adequate number of
smallersites Over time.
Page 37 of 51
CAP062713 Page 54
City of Central Point Comprehensive Plan Economic Element
4.4.2 Short -Term Demand Estimates
OAR Chapmr 660, Division 009 also requires an cstimam of short -corm cmployment land demand —the
demand expo,emd to aeemc oN cr the next dyo, years. This requirement creams a mm//nwvberr pirblem for a
community the sizc of Central Point. In the cascs of largo, office suns and largo, and medium industrial or
commecial suns, the projccmd demand (cven undcr the 40 /50/10 ratio split) ovcr the tmcnt- pcar period
insults in numbcrs that range from 7 to 2. By quarmring thcsc numbers it is possible to attain thcorctical
"floc -year demand" results, with numbcrs that range from less than two to lass than ono,. Scvcral of the
categories csscntially translam to demand that is ono, cvcn' light or ten years on avcragc and assuming a
stochastic demand during Lhc period. A8'ith numbcrs this small, it would be hubris to projcct that this
demand would occur within or without of the initial five pcars of any given tveno- -pear planning period.
Its such, for thcsc largo, situ caegories, land use plans should sack to supply the full ¢wont- -vicar projccted
demand as short -corm demand as wall. It can reasonably be assumed that small site demand is 25 percent
of the 20 -year demand bccatac the small suns do not hawc this same small numbcrs problem.
5 Employment Land Base Analysis
Aft or identifying comomic opportunities in Scction 3 and cstimating land demand in Scction 4, the next
snip in Lhc Goal 9 process is to cvaluam Lhc land basc and its ability- to meet Lhc situ needs for which
thcrc is a projccmd demand over Lhc next nvenn- hcars. Central Point ulxlams its goemcal buildable lands
information on a regular basis and this information has beo,n used as the starting point to anakzc Lhc land
base from a mom specific Goal 9 perspccdvc.
The land base is camgorized accorcling to dcvclopment patmm n-pas: commercial retail, office, industrial,
campus, and a handful of specific uses. Lands arc classified as vacant or do,cloped. Classification of
dcvclopcd or vacant rclicd upon a number of data sources such as 2012 aerial photos, assessor data, and
ficld inspccrions. The do,cloped lands arc classified as large, medium or small according to Lhc thrcc
main do,clopmo,nt patmm to pas and judgment about the size of the site For vacant lands, classification
of both sizc and cl,clopmcnt pattcm npc is rcquircd. This is bccausc some office dcvclopmcnt pattcros
arc allowed in both industrial and commercial plan dcsignations. Thus, classification into the
dcvclopment patmm t'pc was based in part on Lhc applicable regulations (i.c. industrial in industrial areas
and commercial in commercial areas) and also on local knowlcdgc for locating offtcc uses on specific
suns whcrc office uses would be expected to be Lhc highest and bast use and consistcnt with overall Icvcls
of offtcc tac rclative to other cl,clopmcnt in the Cin .
Central Point has a considerable amount of "TOD Mixed I se" desigmated lands and, from a regulator
standpoint, much of Lhasa lands can be used for cither msidential or cmplovment uses. The policies
underlying this regulatory framework arc immnded to mix appropriam uses for transportation and other
communal bcnefit reasons. However, this makes concrem categorical it, cntoroing of cmplmment lands
on a strict regulator basis problematic.
Thus a mom subjectiNc and qualitatiNc approach to land base camgorization is required. For built lands,
the approach is straightforward bccausc lands wars, categorized according to the built natum of the site.
For vacant lands, the situ raquirements of employment uses arc such that only certain lands within the
TOD Mixed I se designated arcas arc wall locamd for topical cmployment uses. F,mployment uses arc
likcly to out- compem msidential uses for the Tolman' use of TOD Mixed Use designamd lands and
Pege 36 o /51
CAP062713 Page 55
City of Central Point
Comprehensive Plan Economic Element
chemfom is can be assumed that the pitman use of these lands will be cmp1m incnt Maze' of the TOD
Mixed Usc designated lands arc ill - located for emp1mincnt uses but arc well located for residential uses
and these can and arc assumed to be primarily used for residential purposes. This narrows the inventors'
catcgori7ari0o d0v11 to a relatively small numLxr of sites that arc wall located for both residential and
cmp1mincnt; these lands were categorized based upon local knowledge and reviewed through the public
process. Such caticgorizariOns may ba ultimately inaccurate on a site -by -site basis when the properties arc
actually developed in the future. Rather, it is expected that on oreroke the caregoriaarion will be
approximately close and is assumed to be adequate for purpose of supply of sit, for the Cin's
employment land needs as a whole.
The land base im•cntow methods described aLxn•c are reflected in the below Figures 5 -1 and 5 -2.
Return to Agenda
Page 39 of 51
CAP062713 Page 56
City of Central Point
Figure 5 -7
Central Point Employment Lands Inventory Map
(SOU¢e_ Jackson County Assessor, Cif, o /Central Point CSA Planning Ltd)
Comprehensive Plan Economic Element
City of Central Point
Employment Lands Inventory
r
r
r
r
�•
r
i
r
�
i
r
r
1`
It
1 �
i
r La
0 1,000 2000 Feet
TOD Mixed Use Industrial Agg ��� Large Office Medium R ^_tel ScM1OOI Campus
S]]11 In iusclal hkurm.l 'A din, Otfine Small Retail Vacant Enpleyment Land
®Cunimemiul Medium Industrial SmallOif a cl-nh Developed (NO -= inpuyment)
�UCB Small Industrial _Large Retail state Police Not Emplcymenl Lane
Cport compilation of the laud io,otora and its incorporation into th, City's Geographic Intirraadou
Ststem (GIS), the database is then available for the further analysis pre cnmd in thin cannot, The analysis
begins with a r,wi,m of the built cmplocmcut lands because the cakting land base can inform projcctious
of future needs. MYS,ov,r, din Central Point hconomic Klement actualk uses this "population' of
emplomm,nt lands as an input for furor, land oc,d forecasting in S,criou 4 abova. Cedar thasa
Page 401 1
CAP062713 Page 57
City of Central Point Comprehensive Plan Economic Element
circumstance, a more detailed review of the built employment lands is occcsar,. to assure that the
existing "population' is not skewed in ways that medcr it inappropriate to forecast fumrc need.
The second pan of the employment land base acrahsis focuses on the vacant lands. Thec land arc
pomntialh available to meet immediate and long term employment land demand. The supply of thee
lands must be characterized so that the employment land supply within the existing LGB can be
reconciled with the demand projected over the acct ¢vcii 't cars.
5.1 Built Employment Lands
Table 5.1 -1 below breaks dove built emplmnacut land withn the LGB b,. site size and devClopmcut
pattern n'pe.
Table 5.1 .1
Built Lands by Development Pattern Type
(Science_ Jackson County Assessor Cio o /Central Point CSA Planning List
ThC retail and office data depicts reasonable and npieal total acreages for a community the size of
Carousal Point. For example, the Isfernational Counn7 on .Shopping Cesterr (ICK) estimates the national
li,raga is 46.6 square feet of entail per capita. Central Point has approximately 43 squaw fact of entail pax
capita. However, the retail and office appear so unvhat skoved to small sites. Tlm, can bC explained in-
pan from Ccntral Point's economic history. Most of Ccntral Point's entail and office land developed
during the period when the City functioned as a serviec center and market for the surrounding
agricultural eommuuiw. The development patterns common during those dais vem small one -stun'
office and shops in a downtown area. Then the City went through a residential growth period but the
Chi's populatiou itself did not have sufficicut mcdpcudcut boring power to out - Compete Medford for
larger scale retail and office development. Mom mecudv, Central Point has grown suffieiendv that it can
Page 41 of 51
CAP062713 Page 58
Large Retail
Acres
12.1
Parcels ParcelSize
2
6.1
Split
13.6%
Medium Retail
20.2
11
1.8
22.8%
Small Retail
56.4
128
0.4
63.6%
Retail5ubtotal
88.7
141
0.6
Large Office
0.0
0
0.0
0.0%
Medium Office
12.8
11
1.2
26.5/
Small Office
35.5
68
0.5
73.5/
Office5ubtotol
48.3
79
0.6
Industrial Agg
41.8
8
5.2
38.0/
Large Industrial
20.2
1
20.2
Medium Industrial
52.0
21
2.5
31.8%
Small Industrial
49.3
51
1.0
30.2%
Industrial5ubtotol
163.3
81
20
Grand Total
300.3
301
1.0
ThC retail and office data depicts reasonable and npieal total acreages for a community the size of
Carousal Point. For example, the Isfernational Counn7 on .Shopping Cesterr (ICK) estimates the national
li,raga is 46.6 square feet of entail per capita. Central Point has approximately 43 squaw fact of entail pax
capita. However, the retail and office appear so unvhat skoved to small sites. Tlm, can bC explained in-
pan from Ccntral Point's economic history. Most of Ccntral Point's entail and office land developed
during the period when the City functioned as a serviec center and market for the surrounding
agricultural eommuuiw. The development patterns common during those dais vem small one -stun'
office and shops in a downtown area. Then the City went through a residential growth period but the
Chi's populatiou itself did not have sufficicut mcdpcudcut boring power to out - Compete Medford for
larger scale retail and office development. Mom mecudv, Central Point has grown suffieiendv that it can
Page 41 of 51
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City of Central Point Comprehensive Plan Economic Element
now compete with Medford for some larger retail and office incs such as the Alberoons /Furniture Rove
shopping center and Providence HospitaPe nct medical fad 8tt.
Central Point has a good distribution of built industrial land. However, the total industrial development
mac be somewhat lower than other communitie of similar size Ccntral Point has been challenged,
historicalh, for larger industrial emploivn chic to siting of large industrial uses in bled &ord (lust south of
Ccntral Point) and also competing with the significant i mrentory of industrial lands in the A8'hite City area.
Alcother way to assess the rclativc positioning of the built employment land base is to look at land value
across plan dosignations. The Jackson County Asscsso2e office e timate "sal market" land value for
all lands in Jackson Consult. It is well known that the Assysso2s "real market vahm" mat not nccvssarilt
be accurate for specific properties wlmn those properties arc actually sold. The talus tend to be
rcasonably close to the rcal market numbers on aycrage and certainly adequate for purpose of
genera87,ed comparisons across a large cemus of propertie and this is what is anah�ed below in Table
5.1 ? and 5.1 -3.
Table 5.1 -2
Average Real Market Land Value per Square Foot by Comprehensive Plan Designation
(Sounce_ Jackson County Assessor Ciry &Central Point CSA Planning Ltd)
Comp Plan
Tax Lots
Mean
(M ain Designation)
(Count)
(Land$ /ft.)
Commercial
45
$8.70
Industrial
39
$3.35
Mixed Use
86
$6,31
Table 5.1 -3
ANOVA Land Value per Square Foot by Comprehensive Plan Designation
(Sounce_ Jackson County Assessor Ciry &Central Pointy CSA Planning Ltd)
Analysis of Variance
Source of Variation
55
df
MS F P -value
Between Groups
599.7
2
299.9 26.7 8.66E -11
Within Groups
1875.3
167
11.2
The above table compare mcan real market land values per-foot across comprclicnsiec plan map
deignations. The Anahsis of Variance ( NOVA) indicate the differences in mean talus depiacd in
Table 5.1-1 arc not the result of random sampling error or chance. In simplified statistical trans, this
means- the ditfercuces- arc "real ". From a land nse planning pers-pectiec, the average mcan value across
plan designations is rcasonablt consistent with expectations:
The bet positioned commercial land is the most valuable per square foot. Thec lands arc
closet to 1 -5 and therefore command the highest ealucs. Oicrall, thec oommercial ealucs arc
still somewhat low when compared to similar lands in Medford; therefore, Ccntral Point has a
rclativc land price advantage when compared to the City of Mcciford.
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City of Central Point
Comprehensive Plan Economic Element
TOD miscd use lands in the docmtocm area arc likely to have relatively high values but these are
likely weighed doer.. by the legacy commercial development on Highway 99. The actual
differential in value is 5239 per square foot when compared to the commercial land. This
indicates that much of this land which is developed for commercial uses is still reasouably well
positioned for continued commercial tcmmce and should be able to support some of the Cm's
more intensive TOD objectives over time.
As expected, the industrial values are much lower than the values in the TOD and traditional
commercial areas. The industrial land values are gemeralle consistent with regional averages and
mac actuallc be somewhat on the high -side. This indicates that demand exists but mac also mean
that the Cite could find itself at a price disadvantage in the future if vacant land inventories
became too tight because industrial users tend to be the most price sensitive of the cmplotmcnt
land catecgories.
Overall, the "population of quilt cmplomcnt land" in Central Point appears to have adequate total
acreage and diversm of development pattern tops to function as an appropriate base from which to
estimate future demands. Average cmplotmcnt land values do not exhibit unexpected relationships and
indicate a normalk functioning market that reasonable well positioned from a regional standpoint.
5.2 Employment Land Supply
The cmplotmcnt land supple analysis in this section evaluates lands within the esesting t Gtr for their
ahilm to satisf- projected cmplotmcnt land needs for the next twentc,cars. This maksis is required to
evaluate the supple of sites to meet both short -term and long-term demands. The anak sis also cw aluate,
redevelopment potential and the efficiency of the Cm's cmplotmcnt land hasc.
5.2.1 Vacant Land Supply
V aeaut land for cmplotmcnt land supple in anak sis under CAR Chapter 660, Division 009 is a deemed as
follows:
(LA) "V'aeanr Land" means a lox or parcel:
a) Lqual m or larger than one half acre nor eurrendt eoiraming permanenr huildings or
mprot un� ,
or
(h) I!qual m or larger rhan five acres tyhere Ieu rhan one half acre is occupied he permanenr huildings
or irapr,a era ii,.
The mle is silent on the land use designations to which this designation applies. For the Central Point
F,conomie F,lemcnt, this definition was applied to all lands with a commercial or industrial
comprehensive plan map designation and the TOD Mixed Cse designated lands that are expected to be
"suitahle" under OAR Chapter 660, Division 009 for cmplotmcnt lands. For all such lands, the
definition of vacant lands in OAR Chapter 660, Ditsion 009 was applied. The lands identified as Natant
are depicted in Figure 5.2-1 below.
Page 43 0f 51
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City of Central Point
Figure 5.2 -7
Central Point Vacant Employment Lands Map
(Sounce_ Jackson County Assessor Ciry o/Cenfrel Point CSA Planning Lfdl
Comprehensive Plan Economic Element
City of Central Point
Vacant Employment Lands By Type
r
I
irill In.
^F F, �y
-
�N
r
r
no
�\
Ir
Comp Plan Land Type
TOD Mixed Use ■ Large industrial Large Office . Large Retail ' UGB 1
Industrial Medium Industrial Medium Office Medium Retail` ,
® Commercial Small Industrial Small Office Small Retail 0 1,000 2,000 Feet
m
The vacant lands map shows chat most of the available employment lands are crest of Interstate 5. This a
almost universal for the supply of vacant industrial lands and the commercial land hale incl udes some
vacant commercial and office sit�5 located in the Twin Creeks TOD ar a1,
Goal 9 requires an analysis of the short -term supply of sires (vhieh are essentially sites that can be
developed within one pear). Most all of the City's vacant lands have frontage on higher order street or on
Page 44 real
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City of Central Point Comprehensive Plan Economic Element
streets that are intended to serve employment uses. Access to the employment lands in the Twin Creeks
TOD is constrained by a railroad crossing and thus somexme might argue that these lands should notbe
included as pact of the short -term supply because they cannot be ready for development in one year.
However, these lands do have access and could be developed and the crossing is recommended for the
nett ODOT improvement cycle which mould give anyone doing development in this area some
confidence if they can operate for a couple years without the rail crossing. Other than the Twin Creek
sites, all the other vacant lands appear to have services that are readily available and are planned and
zoned for their intended employment uses. It is expected that most all of the vacant employment lands
in Central Point could serve as short -term supply and therefore a more detailed short term supply
analysis is mmrcessan'.
Table 5.2.1
Central Point Vacant Employment Lands by Site Type
(Science_ Jackson County Assessor Ciry o/Cenhel Point CSA Planning LM_)
Table5.2-1 depicts the vacant employment sites by major development pattern type and size. The ratios
of available supply for retail and office across size categories are reasonably kvell distributed. The City has
no supply of medium industrial sites and therefore there is both a short -term and long-term supply
deficiency in this eategora.
From a qualitative standpoint, most of the commercial and office employment sites are reasonably well
located and configured to meet current and future market demands. There are two commercial sites ,,it,
excellent visibility from 1 -5 but access o1 them is some hat circuitous behind the existing Ho &day Inn
Fspress. The Twin Creeks site, are constrained by the railroad right -of -may as above described. There is
another long na¢ow site just south of the dlbcrtsods Ccntcr that eompd se, just Dyer five a¢e,. Lt has a
dwchng and other development that uses less than one half acre and therefore must be im•entoded as
Page 45 of 51
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City of Central Point Comprehensive Plan Economic Element
vacant Iiomever, it is ill configured to meet ant new commercial or office needs unless it etas used for
expansion of the existing Allbcrtson's Center.
Most of the industrial sites arc mcll configured and mcll located and most of the available invention' is
located in the triangnilar area located beamecn Bast Pine Strect, Bcar Creck and Table Rock Road. In
some mays, this land may be too mcll located for some industrial users. BCtNecn the commercial ncarbq
proximity to the airport and the frecmaq it is possible that the price per foot may be too high for certain
to cs of larger industrial users. For small and a few medium industrial users, the Table Rock Road
im enaonv assums that a range of site qualities and associated pricing is available in the Citds im cnaon.
5.2.2 Vacant Supply vs. Demand Reconci l iat ion
\8'ith the supple of sites defined and the demand characterized in 4.4 above, it is possible to mconcile ahc
supple of vacant sites in relation to the projected demand. This is the last major step to detemtine ahc
adequacy of the UGB to meet long -term emplo, mcna land needs.
Table 5.2 -2
Central Point Vacant Employment Lands by Site Type
(Science_ Jackson County Assessor Ci, o /Central Point CSA Planning fall
Typical Site
Size
Supply-Demand
In Aggregate
30/40/30
40/50/10
�
(net acres)
Large Retail
20
(net acres)
number
1
acres
20
number
0
acres
0
Medium Retail
45
-3
-13.5
-4
-18
Small Retail
1
-7
-7
5
5
Total Retail Acres
-o.t
-0.5
-v
Large Office
5
-1
-5
-1
-5
Medium Office
1,5
-1
-1,5
-3
�S
Small Office
0,5
-8
,
0
0
Total Office Acres
-4.5
-16.5
-9.5
Large Industrial
30
-1
-30
-1
-30
Medium Industrial
6
-2
-12
-2
-12
Small Industrial
1
4
4
8
8
Total Industrial Acres
-46.9
-38
-34
Grand Total
-51.5
-49.0
-56.5
Tablc 5.2-2 shown that the Cin's UGB has a deficit of approsimatck 52 net developable acres, this
translates to a deficit of approsimatck 59 to 67 gross acres using n -pica) public facilities trains of li," to
30%!' \A'hen anakzed from a site supple standpoint, the Cite has small supple deficits in almost all
medium and large site catcgnlrics and has small deficits or surpluses in the small sites catcgnlrics. Only ahc
"
The 'public facilities ratio" is the average percentage of site that is devoted to streets or other public facilities, or
is odiirsvise unavailable for development.
Page 46 of 51
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City of Central Point Comprehensive Plan Economic Element
large retail sites- catcgon has a surplus- under the 30/41/30 ratio split and this is oulc a one site surplus -
over the planning periocl.
5.2.3 Redevelopment and Land Use Efficiency Analysis
The Cin- of Central Point's built amployment land hase has relativek- limited redevelopment potential.
Most of the built sites- consist of relativalc small lots- with one and two store huildings-. This -
configuration does- not lend itself all to redevelopment on a scale that would s-igmificantk alter the
s-upplc and demand for sites- over a twenti- scar period hacause this would require the demolition and
aggregation of parcels-. AA'hile this tape of redevelopment does- occur on occasion, it is unlikelc to he
economicallc viable in Central Point on a scale that would actuallc alter long -term s-upplc and demand
projections- for amplo, ment lands-. This qu antitatn e determination should not be consmied to mean that
there arc not good qualitatiNe reasons to support redayalopment, as-peeiallc in the downtown and along
High'ac 99.
There exists- a small amount of rede�alopment potential along Table Rock Road. Scieral parcels- there
contain residential uses- that could be davaloped for employment uses- under the Comprehensive Plan.
Other parcels- arc not interan alp davaloped. However, this is an area where relatively inexpensive small
industrial sites- arc available to own and where there are limited development requirements- that add
ovcrhaad. In some ways, this area is-importent employment land for certain dyes- of firms that have tier
fever places- to locate in the valley in a manner that is cost - effective. As such, aggres-sn e redevelopment
planning policies- for this area may seam to he a great aesthetic endeavor but may havc acherse and
unintended economic consequences-. Moreover, without relatively massive financial incentives- for
significant rede�alopment that would change the overall quality of development in this area, lesser
redealopment policies- tend to havc the opposite effect where owners- intentionally avoid development
projects- that would trigger expensive design and aesthetic upgrades- to their respective properties-.
The planned employment land hase in the City of Central Point is- efficient as planned. The TOD Mixed
I se designations encourage efficiency through a wide swath of the City's employment land bat. These
des-iglsations- and as-s-ociatad zoning allow for creative dasigm and intensification of use. Because there arc
deficits- in all categories- of employment land, it is not possible to re-clasigmate lands- from one
employment catcgon- to another to render the land base more efficient. A8'ithout a simultaneous- Housing
F,lement raciaw it is not possible to know if surplus- residential lands- exist that could be rcdcsigmatcd for
employment purposes-. However, there are really only two areas- (Twin Creeks- and the area cast of
Hamrick Road and north of Baaba Road) that are not developed. It seams implausible that there is room
for more than tan thousand additional people within thrive two ralatiyale small areas- over the next hyentC
years- sufficient to also havc room to accommodate sigmificaut amploement land deficits-.
6 Goals, Conclusions and Policies
This section s-at, forth the conclusions- from the foregoing analysis as well as the City's economic
development goals- and policies-. The goals- and politics- in this section havc been coordinated with, and
cudorse, the economic goals in the City's Strategic Plan-. The City's goals and policies arc:
' Cenral pomt PoncarJ Fmr Cin - Visio y 2020, Cin - AX ide Srm¢gic Plan Aprd 26, 300?
Page 4I o /51
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City of Central Point Comprehensive Plan Economic Element
6.1 Goal: General Economic Development
1. To actnek promote a strong, diycrs-ified, and sustainable local cconomv, that reinforces Central
Point's- "Small town feel ",' MCI family orientation while preserving or enhancing the quality of
life in the community as a place to live, work, and play.
2. To create incentives- to encourage and support economic deyclopmenry
3. To encourage and promote the development or enhancement of retail and office areas- to aclue,
a vibrant shopping, entertainment, living and working csperience in the downtown area.
4. To encourage actiya communication and cooperation between the Cite, local, and state agencies,
and local bus Mass as concerning economic dayalopment, education, and workforce dayalopment.
3. To encourage and support growth, particularly in the targeted industries (retail, specialty food
manufacturing, and trucking and warehousing sectors).
6. To maintain at all time an adaquata supple of suitable short -tern (fiic,M) emplotment land.
. To prepare and maintain a City of Central Point Economic Development Manual idectifiing and
monitoring economic development strategies and programs available to the City.
Through the daelopment of its Economic Element, tha City of Central Point has reached the following
conclmsions and policies relative to t h a above ci ted general economic goals:
Central Point concludes that effective economic development actions necessary to diversify the
Cites- economic base requires an understanding of, and a careful balance between regional
cooperation and competition. It is important to understand and pro-actively participate in the
broader state and regional economic development discussions. Participating in regional
economic development programs like SOREDI and the Rogue Vallcy lA orkforce Development
Council can improve the regional economic climate and a strong regional economy will benefit
all communities witlun the region. Most importantly, to In an effective participant the City must
recognize its competitive advantage yvithin the region and compete for those economic
development opportunities yvithin the region for which the Central Point is wall positioned.
2. Central Point concludes that the pursuit of beneficial economic development requires a balance
between short -term and long -term economic objectives. The City recognizes that some
opportunities map warrant short -term incentives to achieve longer tern emplo�uoent or property
taz revenue objectives; while other opportunities may have a lesser long -term benefit MCI may
not warrant the short -term fiscal cost of incentives.
3. Central Point concludes that the economy is dynamic and even economic opportunities for
which the City is y,all Positioned require timely and concerted action. These d,samic economic
forces require the City to lie responsive and &Xibla to capitalize on opportunities as they arise.
The Cm', economic development goals- will be managed through the following policies-:
rAs defined in 'he Crbanieavon I!lemenrof the Comprehensive Plan.
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City of Central Point Comprehensive Plan Economic Element
6.1.1 Policy 1.1
The City shall participate or the mgioual and state Iced in the development and programming of
alternative financial incentives and initiatives for economic development, including education and
workforce development that are consistent with the Cm's- economic development goals. .
6.1.2 Policy 1.2
The City shall continue to monitor and refine its land development and fiscal policies as they relate to
economic development to ensure that the City's- economic development programming can he effectively
implemented.
6.1.3 Policy 1.3
Consider economic development incentives as an inducement to development only when it can be
demonstrated that the short -term consequences are understood and found to be acceptable and the long-
term consequences are determined to be beneficial to the City.
6.2 Goal: Economic Opportunities Synthesis
The Economic Element contains- hoth qualitative and quantitative evaluations- of the Cm's- economic
assets and challenges-. The conclusions- and policies- in this section express- the Cm's- synthesis- of these
qualitative and quantitative findings and identify appropriate economic opportunities, as follows
1. Central Point concludes that the region has a demonstrated strength in the truck transportation
and truck support services sectors and that Central Point residents working in this segment of
the local economc arc wall compensated. Exit 35 is wall situated to capitalize on growth in the
trucking and transportation warehousing industry segments. ODOT's- plans- for the interchange
contemplate that its design and the associated local street network Neill continue to prioritize
freight movements. The interchange is relatiNch free from urban traffic that might otherwise
impede the industrial, aggregate and freight traffic that utilize the interchange. Central Point has
an opportunity- to work with ODOT and Jackson Counts to assure that plans for this
interchange reflect the opportunities for expanded truck transportation and transportation
support services in the area and do so in a manner that will maximize the long -term potential for
growth in this industry at this location.
2. Central Point concludes that commercial retail site requirements arc specific and Central Point
will need to plan for its competitive riche. Central Point is dose to Jackson Couuty Airport,
Jackson Couuty Expo and Interstate 5. Collectively, proximity to these major regional draws, in
as-s-ociationwith the Cm's- continued population growth, will create opportunities- to capture and
expand its competitive retail riche.
3. Central Point concludes that the City has experienced the development of a small specialty foods
duster that includes Rogue Creamery and Lillic Balle Farms (chocolatiers). These Firms produce
high quality products that have gained regional and national acclaim. Expansion of these Firms
and /or attraction of similar firms have the potential to gain the City notoriety for a unique
industry segment that has potential for grovffi over time.
Paae 49 0/51
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City of Central Point
Comprehensive Plan Economic Element
Central Point amcludas that maintaining and improving the overall quality of life in the City is a
qualitative measure that is not easy to quay i but is and will continue to be important for the
Cin's economic prosperm.
Central Point concludes that design and layout of the built environment affects the overall
aesthetics and livability of the City. Balanced land usa and development regulations that control
design without stifling creativity have the potential to improve the aesthetic of the City while
reducing or eliminating land use conflicts. The standards and levels of design performance
should differentiate between areas and land uses.
6.2.1 Policy 2.1
Central Point concludes that the City has experienced the loss of cottage industry and expanding small
businesses disc to a lack of vacant available employment related buildings (flex- specuJi) and the Cin
cannot attract small businesses from elsewhere for the same mason.
6.2.2 Policy 2.2
The City shall, in collaboration with Jackson County, plan the Exit 35 area also called "Area CP -iff
(Polo)" in the Regional Plan Element, to capitalize on economic opportunities, especially for
transportatioo-based economic activity and ttuck /rail freight support services. This area also contains an
aeronautics manufacttaring eomparn in Erickson Air Crane and serves aggregate uses; these uses have
mar specific and unique dimensions that should be carefully considered. Plans and land use regulations
applicable to this area need to account for the site requirements of firms in these sectors.
6.2.3 Policy 2.3
The City shall periodically evaluate its regulations for employment related daveopment, particularly as
relates to the targeted industrial, and compatibility rmh adjacent non - employment lands, to ensure that
the regulations am consistent with applicable "first Practices "Js. Regulations found to no longer be
appropriate should be amended as soon as practicable thereafter.
6.3 Goal: Employment Land Supply and Development
The Economic Element contains both a qualitative and quantitative anah3is of the On's land supplies
and employment land development patterns. This section sets forth the Cit,'s conclusions and policies
that result from this analysis, as follows:
1. Central Point concludes that urban facilities and sewiees are critical for the cl cclopment of
employment lands. Thus, the Cin's Goal 11 Public Eacilmcs and Scniccs planning and Goal 12
Transportation Planning are critical to the timely delivery of infrastructure necessary to support
economic dayelopmanc
2. Central Point concludes that it must maintain an adequate supply of employment land. The City
has deficits in nearly all deveopmant pattern categories according to findings in Table 52 -2.
An industrial o zeal /office building designed to Provide the Flexibilin to udliee the Floor space in a
. rien of eonfigumdons. Usually Proyidesa eonfiguradon allohyinga flecible amount of office or shohyroom space
hmbinadon hyith manufacturing, laboratory, hyarehouse d1nr1budoq e¢.
n;A best practice is a method or technique that has consistency shohyn results superior to those achieved elth
Other means, and that is used as a bench mark.
Page 50 0f 51
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City of Central Point
Comprehensive Plan Economic Element
The Cite will need to periodicall, a�pand its present t GB to ensure an adequate 5 -mar and 20.
scar supple of buildable empha ment land.
Central Point condudfs that the availabilit, of vacant buildings (flex- space) for expanding small
busincsscs is in short supple and that an effort should be made to encourage its development to
expand the city's im entory of flex- space.
6.3.1 Policy 3.1
The Cit, shall assure that, through its Capital Improvement ProjTam, public facilities and transportation
facilities are available and adequate in capacity to maintain a supple of competitive short -term buildable
lands sufficient to meet emplo,mant needs within a fva -,car period, particularl, for the retail, specialtc
foods, health care, and trucking, sectors.
6.3.2 Policy 3.2
The Cit, shall maintain a supple of competitive short -term empha ment lands in the medium and large
site categories equivalent to the Menv -mar demand for those categones04 The supple of short -term
emplo,ment land shall be reviewed and updated annualk. V han it is determined that the supple of land
as measured in terms of number of sites and /or acreage in the medium and large site categories is
inadequate to serve the Ment,-mar needs than the Cin- shall amend its CGB to include additional short -
term (5 -,aar) amplo, ment lands.
6.3.3 Policy 3.2
The Cin- shall pursue and encourage Turnka, Design and Build solutions for flex -space that create
opportunities for expanding small businesses in Central Point, and may consider economic development
incentives to attract and `marry' the construction and daiclopment component with the small business
component as an inducement to development, but only when it can be demonstrated that the short -tern
consequences are understood and found to be acceptable and the long -term consequences are
determined to be beneficial to the City.
Return to Agenda
Conclusion 6.V ,)
Page 51 of 51
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Resolution
Adoption General
Procedures
CAP062713 Page 69
A
CENTRAL
POINT
ADMINISTRATION DEPARTMENT
140 South 3rtl Street Central Po'mt, OR 97502 (541) 664 -7602 www.centralpolntoregon.gov
STAFF REPORT
June 27", 2013
AGENDA ITEM: Resolution No. _ A Resolution Approving Appointments and Adopting
General Procedures for Fiscal Year 2013 -2014.
Consideration of Resolution No. Recommending: (1) Appointment of the following:
City Attorney, Sydnee Dryer; City Engineering, Joe Strahl; City Auditor, Purkeypile and
Johannsen; Municipal Judge, Joe Charter; Insurance Agent of record, Beecher Carlson. And (2)
Establishment of general procedures regarding: council expenses; designation of depository;
authority to keep, invest, transfer and expend funds; accounting principles; interfund and overhead
fees; outstanding checks; capital acquisition; summons, complaints, and tort claim notices.
STAFF SOURCE:
Chris Clayton, City Manager
BACKGROUND /SYNOPSIS:
Each fiscal year the City Council considers a general procedures resolution which appoints specific
individuals or firms to represent the City in the capacity of: City Attorney, City Engineer, City
Auditor, Municipal Judge, and Insurance Agent of Record. Furthermore, the general procedures
resolution establishes and regulates procedures regarding the following: council expenses;
designation of depository; authority to keep, invest, transfer and expend funds; accounting
principles; interfund and overhead fees; outstanding checks; capital acquisition; summons,
complaints, and tort claim notices.
The attached general procedures resolution recommends two significant changes this year. First,
the retirement of City Attorney, Paul Nolte, has prompted the recommendation to appoint Sydnee
Dryer as City Attorney. Second, the Municipal Court consolidation intergovernmental agreement
between the City of Central Point and Jackson County has necessitates the appointment of Joe
Charter as Municipal Court Judge.
FISCAL IMPACT:
Budgetary appropriations for the contracted services referenced in the 2013/2014 general services
resolution are included in the 2013/2014 City of Central Point Budget. More specifically, these
costs are generally contained in individual department budget line items for contracted services and
professional services.
ATTACHMENTS:
1. Resolution approving appointments and establishing general services procedures for the
fiscal year 2013/2014
CAP062713 Page 70
RECOMMENDATION:
Approve Resolution No. (1) Appointment of the following: City Attorney, Sydnee
Dryer; City Engineering, Joe Strahl; City Auditor, Purkeypile and Johansen; Municipal Judge, Joe
Charter; Insurance Agent of record, Beecher Carlson. (2) Establishment of general procedures for
the following: council expenses; designation of depository; authority to keep, invest, transfer and
expend funds; accounting principles; interfund and overhead fees; outstanding checks; capital
acquisition; summons, complaints, and tort claim notices.
Return to Agenda
CAP062713 Page 71
RESOLUTION NO.
A RESOLUTION ADOPTING GENERAL PROCEDURES
FOR FISCAL YEAR 2013 -2014
RECITALS:
A. The Central Point City Council deems it appropriate to authorize certain
appointments and procedures relating to City administration, budget, and
fiscal management for fiscal year 2013 -2014.
The City of Central Point resolves as follows: For the fiscal year 2013 -2014, the following
appointments are hereby made; the following policies and procedures are imposed, and
the same are hereby adopted:
Section 1. Appointments
A. Insurance Agent of Record. Beecher Carlson Insurance Agency LLC is
hereby appointed to continue as Insurance Agent of Record for the City
for property, general liability, vehicle liability, workers compensation and
bond insurance through June of 2014.
B. City Attorney. Sydnee Dryer of Huycke, O'Connor, Jarvis, Dreyer, Davis &
Glatte, LLP is hereby appointed to the office of City Attorney through June
2014 and is designated as a sworn officer of the City under the terms of
the legal services contract dated June 2013.
C. Municipal Judge. Jackson County Justice of the Peace, Joe Charter, is
hereby appointed as Municipal Court Judge under the terms of the
intergovernmental agreement between the City of Central Point and
Jackson County dated June 2013.
D. City Auditor. Purkeypile and Johannsen, Certified Public Accountants LLP
is hereby appointed as City Auditor through June 2014 pursuant to
statutes requiring independent fiscal audit of the City, and subject to the
contract for Audit of an Oregon Municipality.
E. City Engineer. Joe Strahl dba PW Management Inc. is hereby appointed
as City Engineer of the City of Central Point through June 2014 under the
terms of the letter dated May 15, 2007.
Section 2. Council Expenses
City Council members may elect to receive compensation of $150 per month,
and the Mayor may elect to receive compensation of $250 per month. In addition
to said compensation, reimbursement may also be made to the Mayor or Council
members for actual expenses incurred while on official City business.
CAP062713 Page 72
Section 3. Desianation of Depositor
Any Central Point branch of an FDIC insured bank, the State of Oregon Local
Government Investment Pool, and all successors in interest to those institutions
are each hereby designated as depositories for City funds, and the Finance
Director or designee may deposit monies belonging to the City in any or all of
said institutions in accordance with applicable law until further order of the City
Council.
Section 4. Authority to Keep, Invest, Transfer and Expend Funds
A. The Finance Director or designee is hereby authorized to invest any
surplus funds in accordance with ORS 294.035 and ORS 294.810, in
such investments as are authorized by said statutes, and to transfer funds
from one account to another.
B. The Finance Director or designee is hereby authorized to establish a petty
cash fund with a balance not to exceed $2,000. The fund may be used to
maintain cash drawer change funds and provide for miscellaneous
expenditures not to exceed $50 per transaction; except that upon
approval of the City Manager or the Finance Director a maximum
expenditure of $100 per transaction may be made.
C. The City Manager or designee is authorized to expend funds in
accordance with budget appropriations. All revenues received and
expenditures incurred by the City in implementing the budget
appropriations shall be reported to the Council. Such reports will normally
be made on a quarterly basis.
Section 5. Accounting Principles.
The City shall maintain its financial records in accordance with current generally
accepted accounting principles, and all applicable laws and regulations.
Section 6. Interfund and Overhead Fees.
Expenditures incurred by one fund for the benefit of another fund may be
reimbursed in accordance with acceptable accounting procedures as determined
by the Finance Director.
Section 7. Outstanding Checks.
Outstanding checks stale dated (at least six months after the date of issuance)
must escheat to the state under ORS 98.352.
CAP062713 Page 73
Section 8. Capital Acquisition.
Items costing more than $5000 and having a useful life of more than one year
shall be capitalized.
Section 9. Summons, Complaints, and Tort Claim Notices.
The City Recorder shall be designated to receive all Summons, Complaints, and
Tort Claim Notices.
Passed by the Council and signed by me in authentication of its passage this
day of , 20
Mayor Hank Williams
ATTEST:
City Recorder
Return to Agenda
CAP062713 Page 74
Resolution
Revising the
Classification Pay
Plan
CAP062713 Page 75
Ill
A
CENTRAL ADMINISTRATION DEPARTMENT
POINTChris Clayton, City Manager • Deanna Casey, City Recorder • Barb Robson, Human Resources Director
STAFF REPORT
June 27, 2013
AGENDA ITEM: Classification Pay Plan Revision
Consideration of Resolution No. _ Revising the Classification Pay Plan
STAFF SOURCE:
Barbara Robson, Human Resources Director
BACKGROUND /HISTORY:
Each year in June the Council is asked to approve the Classification Pay Plan with any revisions from the
prior approved plan.
This proposed, revised pay plan reflects changes resulting from previous collective bargaining for the
General Service bargaining unit. Because the Police bargaining agreement is currently being negotiated,
the pay plan does not include any changes to the Police bargaining unit information. The Exempt, Non -
Represented pay plan has been revised to reflect changes to positions, but there is no change in the pay
scale.
Part A of the pay plan (General Service Bargaining Unit) has been increased by a 1.6% cost of living
increase pursuant to the contract ratified by the Council in September 2012. The COLA amount was
determined by the 12 -month change in the CPI -U from January 2012 to January 2013. Although the pay
amounts are hourly, employees are paid on an "average monthly' basis. Also, the list of classification
titles has been updated to reflect current positions.
Part B of the pay plan (Police Bargaining Unit) is unchanged. The City is currently in negotiations with
the Police Bargaining Unit. Once negotiations are settled, a revised pay plan will be brought back to the
council for approval, if necessary.
Part C of the pay plan (Exempt, Non - Bargaining Unit, Management Positions) has no change in salary
range amounts, but does reflect changes in positions by adding the Building Division Manager position,
removing the Assistant City Manager position, and changing the IT Manager position to IT Director.
RECOMMENDATION:
Motion to approve Resolution _ A Resolution revising the Classification Pay Plan.
ATTACHMENTS: Classification Pay Plan (redline version attached to resolution)
CAP062713 Page 76
RESOLUTION NO.
FIT 041101l111 IS] 01* WRi 10[ viI :IX4]W- lulI1N/e1111 IS] 7]e\I]Ie\01
RECITALS:
1. Chapter 2.48 of the Central Point Code authorizes and directs the City Council to adopt
rules relating to personnel matters. The City Council has heretofore by Resolution
Number 1085 adopted and revised such rules, including the Classification Pay Plan.
2. Policy 65.2.3 of the Personnel Policies and Procedures provides that the Council shall, by
resolution, adjust the salaries and rates of compensation and benefits for all City officers
and employees. The City Council deems it to be in the best interest of the City to make
revisions thereto.
The City of Central Point resolves as follows:
The Classification Pay Plan for bargaining unit and management employees, as attached, is
hereby ratified and adopted.
Passed by the Council and signed by me in authentication of its passage this day of
20_ .
Mayor Hank Williams
ATTEST:
City Recorder
Return to Agenda
CAP062713 Page 77
Classification Pay Plan Effective 0710712013
Part A: General Service Bargaining Unit Positions (hourly)
+1.6% COLA per CBA
Classification Title
Grade Step A
Step B
Step C
Step D Step E Step F
Grade 2 -3
GS2 -3 1494
7659
1647
1720
X15 1907
Office Assistant
UNU4y
15.18
15.94
16.73
17.58
18.45 19.38
-Ma men awse=
Grade
GS4 163
37-12
1-798
18.87
1982 2081
Business License Account Clerk
16.56
17.39
18.27
19.17
20.14 21.14
Parks Maintenance Worker
Tasks Specialist
-d ciport-
paaaing Community Development Support
Specialist
Purchasing Account Clerk
Utility Billing Account Clerk
Utility Maintenance 11 Worker
Grade 5
GS5 1622
19 24
2020
2122
22 28 2339
Accounting Specialist
18.61
1955 .
2052 .
21.56
22.64 23.76
Assistant Engineering ^6, st° etar t Technician
Customer Service Technician
Equipment Maint/Famication Technician
Municipal Court Clerk
PW Administrative Assistant
Recreation Programs Coordinator
Senior Utility tla mpremce._ Worker
Grade
GS6 2099 ,
27-31
2227
2349 -24,67
2591
Engineering Technician - GIS
20.61
21.65
22.73
23.87
25.O6 2632
Engineering Technician - Field
�
Parks Lead - tla Anarem^�- Contracts
Recreation Coordinator Special Events /Mktg
Utility Maintenance Lead - Streets, Water
Grade?
GS7 2226
2348
2466
2589 -2719
2854
Community Planner
22.72
23.86
25.05
26.30
27.63 29.00
Construction Management Coordinator
Grade
GS8 2502
26-27
2758
2896
3042 3194
Environmental Services Coordinator
25.42
26.69
28.02
29.42
30.91 32.45
Information Technology Specialist
Grade
GS9 2778
2915
2062
2215
3335 35,45
Building Official /Inspector /Supervisor
28.22
29.63
31.11
32.66
3430 36.02
Part B: Police Bargaining Unit Positions (monthly)
Currently In Negotiations
Classification Title
Grade Step A
Step B
Step C
Step D Step E
Police Support Specialist
P110 2,899
3,045
3,197
3,357
3,525
Community Services Officer
P117 3,077
3,230
3,392
3,562
3,740
Police Officer
P145 3,944
4,140
4,348
4,565
4,793
Police Officer- Detective /SRO
P145a 4,140
4,348
4,565
4,793
5,032
Master Police Officer
P150 4,361
4,580
4,809
5,049
5,301
Part C: Exempt, Non - Bargaining Unit, Management Positions
No change to amounts
Classification Title
Band Minimum
Maximum
Accountant (non -exempt, confidential)
1
4,150
5,400
City Recorder
1
4,150
5,400
Police Office Manager
1
4,150
5,400
Police Lieutenant (non- exempt)
11
5,125
6,560
Parks 8 Recreation Manager
11
5,125
6,560
Public Works Operations Manager
11
5,125
6,560
Building Division Manager
111
6,000
8,000
Police Captain
111
6,000
8,000
Information Technology Manager Director
111
6,000
8,000
Human Resources Director
111
6,000
8,000
A, start City- Manager
IV
6500
8 500
Department Director ICE, FIN, PPW)
IV
6,500
8,500
Police Chief
V
6,500
8,750
Approved by Council:
revised 616113
CAP062713 Page 78
Resolution
Workers
Compensation to
Volunteers
CAP062713 Page 79
Ill
A
CENTRAL ADMINISTRATION DEPARTMENT
POINTChris Clayton, City Manager . Deanna Casey, City Recorder . Barb Robson, Human Resources Director
STAFF REPORT
June 27, 2013
AGENDA ITEM: Worker's Compensation Coverage for Volunteers
Consideration of Resolution No. _ _ A Resolution Extending Workers Compensation Coverage to
Volunteers of the City of Central Point
STAFF SOURCE:
Barbara Robson, Human Resources Director
BACKGROUND /HISTORY:
Annually, in June, the Council is asked to extend, by way of resolution, Workers Compensation coverage
to volunteers.
ORS 656.031 allows public entities, by resolution, to elect workers' compensation coverage for
volunteer workers. City County Insurance, the City's workers' compensation insurance carrier, requires
that the City pass such a resolution annually. This resolution continues the current practice of providing
workers' compensation coverage for city volunteers, with the exception of special events volunteers
who are covered under a separate accident policy.
The 2013 -14 resolution includes the same categories of volunteers as last year's resolution and covers
those who volunteer on a regular basis such as committee members, the council, Police volunteers,
Kidventure volunteers, and for various other program areas. This resolution does not include volunteers
for individual special events such as Battle of the Bones.
FISCAL IMPACT:
Worker's comp coverage for volunteers accounts for less than 2% of the city's total worker's comp
premium.
ATTACHMENT:
Motion to approve Resolution No. A Resolution Extending the City of Central Point
RECOMMENDATION:
Approve Resolution , A Resolution Extending Workers Compensation Coverage to Volunteers
of the City of Central Point.
CAP062713 Page 80
RESOLUTION NO.
A RESOLUTION EXTENDING WORKERS' COMPENSATION COVERAGE
TO VOLUNTEERS OF THE CITY OF CENTRAL POINT
RECITALS:
Oregon Revised Statute 656.031 allows public entities, by resolution, to extend workers' compensation
coverage to volunteer workers.
Therefore, the City of Central Point resolves as follows:
Workers' compensation coverage will be provided to the following classes of volunteers listed in this
resolution, noted on CIS payroll schedule, and verified at audit.
1. Public Safety Volunteers
An assumed monthly wage of $800 per month will be used for public safety volunteers in the following
volunteer positions:
Police Reserve Officers
Volunteers in Police Services (VIPS
Police Explorers
2. Volunteer Boards, Commissions, and Councils
An aggregate assumed annual wage of $2,500 will be used per volunteer board, commission and /or
council for the performance of administrative duties. The covered bodies are
City Council
Planning Commission
CERT (Community Emergency Response Team)
Parks Commission
Citizen's Advisory Commission (CAC)
Multicultural Committee
Budget Committee
An assumed monthly wage of $800 per month will be used for public officials for the performance of
manual labor above and beyond the administrative duties covered by paragraph 2.
3. Non - Public Safety Volunteers
All non - public safety volunteers listed below will track their hours and Oregon minimum wage will serve
as the assumed wage for both premiums and benefits calculations. CIS will assign the appropriate
classification code according to the type of volunteer work being performed.
CAP062713 Page 81
Parks & Recreation — excluding "Special Events' covered under a separate accident policy
Public Works
Clerical
Preschool/Child care center — "Kidventure" classroom assistants
4. Other Volunteers
Volunteer exposures not addressed here will have worker's compensation coverage if, at least two
weeks prior to the onset of the work the City of Central Point provides written notice to CIS
underwriting requesting coverage, CIS approves the coverage and date of coverage, and provides
written confirmation of the coverage.
S. Special Events Volunteers
Volunteers participating in City- sponsored special events will be covered under a separate accident
policy and are not covered under this resolution.
The City of Central Point agreesto maintain verifiable rosters for all volunteers, including volunteer
name, date of service, and hours of service, and makethem available at thetime of a claim or audit to
verify coverage.
Passed by the Council and signed by me in authentication of its passage this day of
20
Mayor Hank Williams
ATTEST:
City Recorder
Return to Agenda
CAP062713 Page 82
Resolution
Adopting the East
Pine Corridor
Refinement Plan
CAP062713 Page 83
STAFF REPORT
CENTRAL
POINT
STAFF REPORT
June 27. 2013
Community Development
Tom Humphrey, AICP
Community Development Director
Discussion and adoption of the East Pine Street Corridor Refinement Plan. After analyzing the
relative efficiency of two `Road Diet' scenarios (three and four lanes) for Pine Street in the Downtown,
the City Council directed staff to conclude the project and to accept a four -lane design as the City's
preferred alternative. The attached Executive Summary explains the preferred alternative. A final copy of
the plan was distributed to the Council in April. Additional copies can be provided to Council members
upon request.
STAFFSOURCE:
Tom Humphrey AICP, Community Development Director
BACKGROUND:
The Community Development Department has overseen the work of land use and transportation
consultants who were hired and funded by the state to evaluate ways to make Central Point's Downtown
more safe and attractive while preserving Pine Street's transportation function. There has been a lot of
speculation in the past about whether a three -lane street would function as well as a four -lane street and
that question has been answered as pan of this Corridor Refinement Plan. The Streetscape Design
Alternatives allowed decision - makers to visualize what the changes could look like without actually
making the improvements. An estimate of the cost associated with these improvements was also provided
for discussion.
DISCUSSION:
Planning staff has concluded that the Fast Pine Street Corridor Refinement Plan and recommended
improvements will not necessarily be the single feature critical to revitalizing Central Point's Downtown.
Street improvements trill probably he a component ofa larger plan that is tied to economic revitalization
involving public investment in infrastructure, private investment in propeny, the right combination of
businesses, more effective marketing, etc. The intention has been to use the outcome of this analysis to
provide direction for the City's Urban Renewal efforts in the future.
i nere is a hinned rignt -ot -way on Fine street lmr) within which to sansty multiple and often competing
objectives. Wider sidewalks are needed in order to meet minimum conditions for a Main Street design
which is a combination of safety features and amenities. Consequently, the Council elected to preserve a
four lane street section but reduce travel lane widths. No parking would be eliminated except where it is
called out in the plan for a bus stop, a Second Street Plaza and dedicated turn lanes on side streets.
ATTACHMENTS:
Attachment "A" Past Pine Street Corridor Refinement Plan dated January 2013 (Executive Summary)
The entire document is available upon request.
Attachment `B" Resolution No. A Resolution Adopting the Past Pine Street Corridor Refinement
Plan dated January 2013 with the Preferred Alternative: Enhanced Four -Lane Past Pine Street
ACTION:
Adopt the Past Pine Street Corridor Refinement Plan as is; adopt with revisions or take no action.
RECOMMENDATION:
Adopt Resolution No. A resolution Adopting the East Pine Street Corridor Refinement Plan dated
ggyA013 with the Preferred Alternative: EnhJ%,;4four -Lane East Pine Street.
East Pine Street Corridor Refinement Plan —2
Executive Summary
The City of Central Point embarked on this corridor refinement plan to objectively evaluate
muldmodal performance of alternative design options and to develop consensus on a
preferred plan for East Pine Street that is consistent with the community's vision and
policies. The East Pine Street Corridor Refinement Plan documents the project background,
public involvement, technical analysis of alternative designs, and the final, preferred concept
for East Pine Street.
Preferred Alternative: Enhanced Four -Lane East Pine Street (I" Street to 6' Street)
This street design alternative was widely supported by the public, local stakeholders, and
decision makers. The design maintains four travel lanes but reduces their widths from 12
feet to 11 feet. The four feet gained from the travel lane reductions arc used to widen the
sidewalks by two feet each. Several improvements are recommended along with the widened
sidewalks:
• Intersection bulb -outs at 3' Street, Sth Street, and 6th Street to improve pedestrian
visibility and crossing
Specially paved crosswalks at each intersection, using durable concrete materials
rather than stamped concrete or thermoplastic treatments
Sidewalks reconstructed to a consistent finish and pavement detail throughout, with
a four -foot amenity zone for street trees and furniture
Ornamental street lights from 1" Street to 6' Street, matching those already in place
between Front Street and I" Street
• Painted shartow markings in the outside travel lanes and bike racks located within
intersection bulb -outs or the widened amenity zone
The proposed cross section is illustrated below.
Figure 1: Cross Section for Preferred Streetscape Alternative (I't Street to 6°� Street)
Executive Summary
CAP062713 Page 85
East Pine Street Corridor Refinement Plan
Other Recommended Improvements
In addition to the streetscape improvements between 1" Street and 6i° Street, the following
improvements are also recommended as part of this plan.
6' Street —10" Street Sidewalk Improvements. For this segment, no reduction in
the width of roadway lanes, or in the number of lanes, is assumed. Existing sidewalks
could be widened to 10 feet or 12 feet in width by acquiring additional right -of -way
or easements from property owners with front yard setbacks between buildings and
the current sidewalks. With wider sidewalks, street trees could be introduced into the
streetscape.
Enhanced Bus Bulb -Out on 6" and East Pine Street. The existing bus stop at
6th and Pine Streets should be improved by adding a street comer extended bulb -out
approximately 30 -feet in length, a small shelter, and an ADA- compliant landing with
the bulb -out and at the front door loading area. Smaller bulb -outs should be
constructed at the other three corners of the intersection with specially paved
crosswalks.
• Second Street Plaza. There was a strong consensus that a small plaza along Pine
Street, adjacent to Ray's Food Place, would be a very desirable amenity. The Plaza
was designed into the public right -of -way to minimize the loss of on -street puking,
and to retain all of the grocery store's puking. Landscaping, street furniture, art, and
shade structures were all envisioned for the site.
Figure 2: Rendering of Recommended Second Street Plaza
MUM Executive Summary
CAP062713 Page 86
ATTACHMENT B
RESOLUTION NO.
A RESOLUTION ADOPTING THE EAST PINE STREET CORRIDOR REFINEMENT PLAN DATED JANUARY
2013 WITH THE PREFERRED ALTERNATIVE: ENHANCED FOUR -LANE EAST PINE STREET IN THE CITY OF
CENTRAL POINT
RECITALS:
A. The Central Point City Council (the "Council ") embarked on this corridor refinement plan to
objectively evaluate the multimodal performance of alternative design options and to develop
consensus on a preferred plan for East Pine Street that is consistent with the community's vision
and policies; and
B. It is the intent of the Council to use the outcome of the analysis and conclusions of the East Pine
Street Corridor Refinement Plan to provide direction for the City's Urban Renewal efforts in the
future; and
C. The Council's action to adopt the above described plan is the first of several steps to
institutionalize the East Pine Street Corridor Refinement Plan for use in Urban Renewal and
Transportation planning; and
The City of Central Point resolves as follows:
Section 1: The City Council of the City of Central Point, Oregon adopts the East Pine Street Corridor
Refinement Plan of January 2013 with the Preferred Alternative, Enhanced Four -Land Street.
Passed by the Council and signed by me in authentication of its passage this __ day of
2011
Mayor Hank Williams
ATTEST:
City Recorder
Return to Agenda
Resolution No
06272013
CAP062713 Page 87
Business
332 N. Second
CAP062713 Page 88
AParks & Public Works Department Matt Samitore, Director
CENTRAL 140 South T Street I Central Point, OR 97502 1 541.664.7602 I www.centralpointoregon.gov
POINT
June 18, 2013
TO Honorable Mayor and City Council
FROM Matt Samitore, Parks & Public Works Director
RE: 332 North Second
u
Y�I A MAT -1 11
In May the City Council asked the Municipal Court to dismiss the derelict property issue associated with
332 N. Second as the property was listed with a realtor and a qualifying offer to purchase the property
was accepted.
Since that time the initial parties interested in purchasing the property have backed out. The current
interested parties would like to keep the structure and rehabilitate it. There was a lack of clear
direction after the last meeting in that some staff and council thought the property was to be demolished
while others felt the future owners had the ability to either demolish or rehabilitate the structure.
The current owners are having issues with finalizing the escrow because of the confusion. Staff has
prepared some options for council to discuss, which should provide clarity to all parties moving forward.
Option 1: Within 60 days of close of escrow the new owners must submit building plans to the City
indicating how they will be rehabilitating the structure. Upon obtaining a building permit, the new
owners shall have 180 days to complete the improvements. If neither benchmark is obtained, the City
Council will start the process of declaring the structure derelict at their next scheduled meeting.
Option 2: Upon close of escrow, the City Council will kaf9FM provide notice to the new owners that the
property is considered a derelict structure and the Council will re -start the process for abatement by
demolition according to CPMC Section 8.03.070.
RECOMMENDATION:
Staff recommends option 1.
Return to Agenda
CAP062713 Page 89